Google’s YouTube To Showcase BBC Content On Three New Channels
BBC strikes Google-YouTube deal at the BBC reports they have struck a content deal with Google’s YouTube. BBC will showcase their content on three different YouTube channels. The three channels are: BBC: BBC will show ad-free entertainment content to promote BBC’s videos. They will include “show clips like trailers and short features.” BBC Worldwide: BBC […]
Barry Schwartz on March 2, 2007 at 9:26 am | Reading time: 1 minute
BBC strikes Google-YouTube deal at the BBC reports they have struck a content deal with Google’s YouTube. BBC will showcase their content on three different YouTube channels. The three channels are:
- BBC: BBC will show ad-free entertainment content to promote BBC’s videos. They will include “show clips like trailers and short features.”
- BBC Worldwide: BBC will show “self-contained clips – about three to six minutes long – mining popular programmes in the BBC’s archive” and these videos will contain ads of some sort.
- BBC News: BBC will air “about 30 news clips per day” in this channel and there will also be ads on this channel.
The New York Times also reports Google Courts Small YouTube Deals. The smaller deals include deals with National Basketball Association, Wind-up Records, Sundance Channel and “up more than 1,000 partnerships.”
Related stories
About the author
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.