20+ ChatGPT alternatives for SEO and content teams

Tired of those endless em dashes in your metadata? Or hitting your free message limit at the worst possible moment? ChatGPT might be your go-to for quick blog outlines, but it’s far from perfect.

The good news? You’ve got options when it comes to AI tools for SEO and content.

In this guide, we’ll explore the top 20 ChatGPT alternatives specifically tested for SEO and content teams.

Each tool offers unique strengths that might better suit your specific needs—whether that’s human-like writing, code generation, or content optimization.

Spoiler alert: Claude is our favorite runner-up. 

Skip ahead or read on to learn why.

Why should you explore ChatGPT alternatives in 2025?

Before we dive into these recommendations, why should you bother moving on from what is comfortable? 

There’s no reason to leave ChatGPT behind. It has its many strengths… and weaknesses when it comes to SEO work. 

Here’s where ChatGPT shines:

• Understanding complex topics quickly
• Maintaining conversation context
• Generating fast responses
• Offering free basic access

But here’s where it falls short:

• Limited understanding of its own outputs
• Frequent inaccuracies from training data bias
• Weak critical thinking abilities
• Poor performance on multi-step SEO tasks
• No real-time data access
• Black-box reasoning process

The result? 

ChatGPT’s output often sounds stilted, has a lot of em dashes, and can make questionable decisions when it comes to complex SEO analysis. 

There are dozens of other LLM-powered solutions. And yes, some of these do surpass ChatGPT in terms of optimizing content, debugging schema code, or just writing that tricky email to your boss. 

We’ve tested each of these alternatives to help you find the best of the best when it comes to AI generated content. 

We’ll walk you through each of these tools, explaining what the tools are perfect for, pricing, integrations, and how they can help you with SEO. 

Here’s the TLDR if you need to check on a specific tool: 

1. Claude (Anthropic)
2. Jasper AI
3. ContentShake AI
4. Copy.ai
5. Writesonic (Chatsonic)
6. Perplexity AI
7. NotebookLM (by Google)
8. You.com (YouChat)
9. Grok
10. GitHub Copilot
11. DeepAI
12. Cohere (Command R+)
13. Copilot (MIcrosoft 365)
14. Gemini (Google)
15. Meta AI (LLaMA)
16. Pi.ai (by Inflection)
17. Neural.love
18. Deepseek
19. Otter.ai
20. ClickUp AI

How to pick your new SEO AI tool

There’s a lot of ChatGPT alternatives. You could always ask ChatGPT to make a pros/cons list of each, but it you want a truly unbiased opinion, here’s what you should ask yourself: 

What do you need this tool to do? 

Do you need a general purpose tool like Gemini? Or maybe a specialized tool like ContentShake? Or a tool something that can carry a conversation and generate fluid copy like Claude? 

Make a list of what you want to accomplish. Test each new tool to see how they measure up. And you can always pick more than one!

How much are you willing to pay? 

Or do you want to pay at all? 

There are plenty of AI tools that are free like ChatGPT, or tools that have a free trial. But if you’re looking for the best value, you’re better off preparing yourself to pay for a subscription. 

Do you need a resource-heavy tool? 

ChatGPT can be a real drag on your computer if you’re looking for a heavy lift. Smaller models work faster and lighter if you only have a little ask. 

How much do you value privacy? 

Some tools offer strong privacy protection. Others… not so much. If you’re working with high-security customer data, avoid tools that use your queries for training purposes. 

Okay. You have your list ready. You know what you need. 

We’ve broken down these tools based on what they’re best at. Skim through to find the section that’s most relevant to you. 

Summary of 20 ChatGPT alternatives

We’re about to cover a lot of things here. Here’s a sneak peak summary: 

ChatGPT alternative	Use for	Best features	Cost	Model
Claude (Anthropic)	Authentic, human-like conversation	Creating natural content, remembering context in long conversations	Free tier with limits, Pro ($20/mo), Team ($30/mo), Enterprise (starts at $50k)	Claude 3.7 Sonnet, Claude 3 Opus, Claude 3 Haiku
ClickUp AI	Project management assistance	App integrations, ClickUp embedding, automation	$5/user per month	ChatGPT-4o, OpenAI o1, Open AI 03 mini, Claude 3.7 Sonnet
Cohere (Command R+)	Technical documentation and enterprise content	RAG support, developer tools, long context windows	Input tokens ($0.50/M), Output tokens ($1.50/M)	Cohere generative language model, Rerank
ContentShake AI	Generating content designed to rank	Semrush data integration, optimization recommendations, competitor analysis	$60/month	Not specified
Copilot (Microsoft 365)	Microsoft platform integration	Microsoft suite integration, Bing connection, powered by GPT-4	Free (limited), Pro ($20/mo), Microsoft 365 Copilot ($30/mo)	GPT-4, DALL-E 3, Prometheus
Copy.ai	Copywriting	90+ templates, 25+ languages, plagiarism checker	Free plan, Pro ($49/mo or $36/yr)	GPT-3
DeepAI	Multi-purpose content creation	Copy, image, and video creation, affordable pricing	Free (limited), Pay-as-you-go ($5), Pro ($4.99/mo)	Various LLMs and generative models
Deepseek	Scripts, logical problems, technical SEO	Affordable token-based pricing, high token count, specialized models	Token-based pricing per 1M tokens with off-peak discounts	DeepSeek-V3, DeepSeek R1
Gemini (Google)	Daily problem solving and Google workflow	Google suite integration, multi-format creation, largest token length	Free, Advanced ($19.99/mo), Business ($20/user/mo)	1.5 Flash, Gemini Advanced
GitHub Copilot	Code generation	Multilingual coding support, error detection, beginner-friendly	Free (limited), Pro ($10/mo), Pro+ ($39/mo), Business ($19/mo), Enterprise ($39/mo)	OpenAI and Anthropic models including GPT-4o, Claude 3.5, Sonnet
Grok	X-based timely content	Real-time access to X data, trending topic coverage	X Premium ($7/mo), Premium Plus ($14/mo)	xAI’s Aurora
Jasper AI	Content generation for teams	Brand voice capture, wide range of marketing copy, enterprise-ready	Creator ($49/mo), Pro ($69/mo), Business (custom)	Multiple models including OpenAI, Google, Anthropic
Meta AI (LLaMA)	Social media content	Free access, open-source customization, social media integration	Free	Llama 3.2
NotebookLM	Research and summarization	Document processing, excellent memory, summarization capabilities	Free for Google Workspace users	Gemini 1.5 Pro
Neural.love	Visual content creation	Rapid asset product, customization options	Free (watermarked), Pro ($0.08/credit), Pay-as-you-go ($0.17/credit)	Artificial neural networks (ANN)
Otter.ai	Meeting and project management	Meeting transcription, real-time notes, team chat	Free, Pro ($16.99/mo), Business ($30/mo), Enterprise (custom)	Custom LLMs with Anthropic and OpenAI backend
Perplexity AI	In-depth research	Accurate search responses, available sources, free plan	Free, Professional ($20/month), Enterprise ($40/month/seat)	Pro Search, Reasoning Search, Deep Research, Best Mode
Pi.ai	Emotional connections and brand tone	AI Lounge for collaboration, unlimited conversations	Free	Personal Language Model (PLM)
Writesonic	Brand-accurate content	Brand data storage, writing templates, long-form content up to 5,000 words	Free (25 credits), Individual ($20/mo), Standard ($99/mo), Professional ($249/mo), Advanced ($499/mo)	Claude 3 Opus, GPT-4
You.com (YouChat)	SERP analysis and privacy-focused search	AI-powered search, built-in tools like YouWrite, multiple model options	Free, YouPro ($20/mo or $15/mo for yearly subscription), Team (custom)	Multiple models including GPT, Claude, Llama, Gemini

AI tools for SEO content creation and optimization

Claude (Anthropic)

Best for authentic, human-like conversation

Claude is Anthropic AI’s answer to ChatGPT. Claude is both the name for the AI chatbot and the LLM that runs it. 

Go to Claude if you’re looking for an almost eerily human level of responses. It’s excellent at mimicking writing styles—far exceeding ChatGPT in this area—so it’s one of our go-tos for generating natural copy for SEO. 

It can also help with coding, analysis, and just general conversation. 

Of all the ChatGPT alternatives in this list, Claude is by far the strongest. It only falls short when it comes to its (very limited) free plan. 

So long as you’re prepared to dish out some money or you don’t need more than 20 searches a day, it’s candid, to-the-point answer far outpaces these other solutions. 

Here’s a previous request posed to Claude asking it for help creating an April Fools post about being a freelance SEO. 

There’s a web and API version. Both are user-friendly. 

Anthropic designed Claude to make it as safe, reliable, and honest—well, as honest as any LLM can be with the occasional hallucination. 

SEO use cases: 

• Summarization of tasks
• Thought leadership
• Blog copy generation
• Copy editing
• Copy analysis
• Code generation
• Image mock up

Cost: 

• Free tier: Caps at 20 searches per day, so use wisely
• Claude Pro Plan: Costs $20/month, caps at about 45 messages every 5 hours
• Claude Team Plan: Costs $30/month, 5 minimum users, 200k content window (equivalent to 150,000 words, or basically two whole books)
• Claude Enterprise Plan: Costs start at $50,000 (12 month contract for $60/seat for a minimum of 708 users)

Models: 

• Claude 3.7 Sonnet (most intelligent but caps for free tier during high-traffic periods)
• Claude 3 Opus (good for complex tasks and writing)
• Claude 3 Haiku (fastest for smaller tasks) 

Pros: 

• Creating human-like content
• Great at remembering context in long conversations

Cons: 

• Only 20 queries per day with the free version
• Much more limited number of messages compared to ChatGPT
• Not as good at image generation 

Jasper AI

Best for content generation for teams or large companies

Jasper AI excels at generating marketing copy for anything from social to email to organic landing pages. 

It surpasses ChatGPT in terms of creating multiple versions of short-form text, perfectly emulating your brand using its Brand Voice and Knowledge Base features. 

If you’re an enterprise organization looking for content support, Jasper AI is the choice for you. It creates natural, quality content at scale that will perfectly blend with the rest of your website’s copy. Use Jasper’s style guide to reduce editing times. 

It also offers a text-to-image generator so you can create high-quality visuals to go with your new marketing material. You can even use Jasper for more creative writing tasks, coming up with customer stories, or—if you’re feeling really wild—customer poems. 

SEO use cases:

• Enterprise-ready AI for brand-aligned content at scale
• Blog post generation
• Product description generation

Costs: 

• Creator plan: $49/month
• Pro plan: $69/month 
• Business plan: Custom pricing 

Models: 

• Draws from over a dozen models like OpenAI, Google, and Anthropic 

Pros: 

• Clearly captures your brand voice to create natural sounding content
• Generates wide range of marketing copy with a simple prompt

Cons:

• No real-time competitor data 
• No free tier, so not the best choice for individuals
• Written output can sometimes be generic and require fine-tuning

ContentShake AI (by Semrush)

Best for generating content designed to rank

Looking for quick, quality content designed to rank for organic search? You’ve found it with ContentShake AI. 

All you have to do is provide a target keyword, and ContentShake will generate an outline—or a complete blog post. You’ll also get secondary keywords based on top-ranking articles for the same topic. ContentShake is your one-stop-shop for quick, keyword-based briefs or drafts. 

Yes, you’ll still have to do some editing, as with any AI tool, but ContentShake will at least give you a solid place to start. 

You can also use its competitor analysis feature to creep on your competitors. No need to manually review the SERP. Competitor headings, keyword usage patterns, and introductions are all at your fingertips. 

That’s not to say that ContentShake is without its flaws. It doesn’t integrate well with other writing tools like Grammarly. It also has its own content writing crutches, including  using an abundance of bullet points similar to how ChatGPT’s em dashes. 

SEO use cases:

• Content brief generation
• Long- and short-form copywriting 
• Organic competitor research
• Beginner-friendly content planning

Costs: 

• Free: Seven day trial
• Paid: $60/month for unlimited articles and 25 new content ideas each week

Pros: 

• Uses Semrush data for content creation
• Provides real-time optimization recommendations
• Offers built-in organic competitor analysis
• Makes WordPress page publishing as simple as a click

Cons:

• Can’t exclude sites in the competitor analysis
• Doesn’t have as many integration options
• Doesn’t allow you to adjust your initial prompt

Copy.ai

Best for copywriting

Copy AI uses GPT-3 to help you put pen to paper (or fingers to keyboard). It provides 90+ copywriting templates in over 25+ languages to help you create new whitepapers, blog posts, or even a simple headline. 

Build out a workflow to explain exactly what steps you want Copy AI to take, and generate content in seconds. It even has a Grammarly-like plagiarism checker so you can review content for originality. 

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Pro tip: make sure to use its brand voice tool to help the content blend with the rest of your site. 

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If you’re looking to rapidly generate any kind of content, Copy AI is a great place to go to save yourself from having to stare at a blank page and wrestle with writer’s block. 

SEO use cases:

• Marketing blog templates
• Email copy
• Product descriptions
• Content repurposing
• Revising existing content

Costs: 

• Free plan: 2,000 words per month and 200 Workflow Credits
• Pro plan: $49/month or $36/year for up to five accounts

Models: 

•  GPT-3

Pros: 

• Support for 25+ languages 
• Easy to use 
• Great for generating any kind of content

Cons:

• More expensive than ChatGPT
• Not as good with interactive conversations
• Not great with analytic reasoning

Writesonic (Chatsonic)

Best for brand-accurate content

Writesonic helps you generate any kind of marketing copy from metadata to blogs and product FAQs. 

Use its templates to quickly drum up a blog post or even build topic clusters. It’ll even publish things live to WordPress for you. 

If you decide to go with the paid plan, you can upload your pre-existing brand guidelines so Writesonic can show you how eerily it mimics brand voice. 

Don’t go to Writesonic if you need help with problem solving. This is a writer’s tool first. Send a query asking it to generate 50 new title tags and you’re golden. Don’t ask it to help with a tricky content competitor analysis. 

The biggest drawback? 

Writesonic charges you through credits. Each article costs 20 credits. The lowest priced plan rings in at a very light 100 credits. If you’re looking to mass generate some content, you’ll burn through all that pretty quickly, so review its plans with care. 

SEO use cases:

• Trending content
• Meta descriptions
• FAQs
• Ads
• Dynamic location-based pages

Costs: 

• Free: Includes 25 total credits
• Individual: $20/month for 100 credits
• Standard: $99/month for 1,000 credits
• Professional: $249/month or three users and 3,000 credits
• Advanced: $499/month for five users and 6,500 credits
• Enterprise: $1,499/month for custom offerings

Models: 

• Models used aren’t super clear, but Writesonic mentions using Claude 3 Opus and GPT-4 in a template

Pros: 

• Will hold your brand data so you don’t need to repeat yourself
• Provides writing templates
• Excellent at generating up to 5,000 words of high-quality, long-form content 

Cons:

• Credit-based pricing plan 
• Content templates are more limited 

AI tools for research, learning, and SERP analysis

Perplexity AI

Best for in-depth research

Perplexity was created to act as an AI-powered search and answer engine. Ask it any question, and it’ll provide an answer with multiple citations. It uses natural language processing (NLP) to review your query, search the internet, and draw from its knowledge base to provide conversational answers. 

Writing a long-form article optimized for a medical client? Perplexity AI can fact-check the copy to make sure it’s as accurate as possible. 

You can also ask it questions, and it will give you additional queries, similar to Google’s People Also Ask box. 

Perplexity AI isn’t all pros though. What does that mean for your SEO workflow? Avoid using it for content generation since it isn’t great at creating human-sounding content. Working through complex problems is also out. 

SEO use cases:

• Topic research
• Featured snippet targeting
• E-E-A-T reinforcement

Costs: 

• Free: Unlimited searches, three file uploads, access to standard Perplexity AI model, five Pro searches/day
• Professional: $20/month per user, unlimited Pro searches, access to advanced AI models like GPT-4 and Claude-3, unlimited file uploads, image generation tools
• Enterprise: Self-service model costs $40/month per seat or $400/year/seat but also provides flexible pricing plans, access to Open-Source Model, Sonar Model, Chat Model

Models: 

• Pro Search: Best for well-sourced, detailed answers, uses Sonar, GPT-4.1, Claude 3.7, or Gemini Pro 2.5
• Reasoning Search: Answers complex, analytical questions with R1, o4-mini, or Claude 3.7 
• Deep Research: Automatically selects the best model for your in-depth research questions
• Best Mode: Default mode chooses best model for the query, best for quick searches

Pros: 

• Accurate, lengthy search responses 
• Sources are easily available 
• Free plan available

Cons:

• Need to watch out for hallucinations
• Not the best for content generation or analysis
• Can only use image generation with a paid subscription

NotebookLM (by Google)

Best for content summarization

Use NotebookLM as your summarizing tool. It’s made to make complex information simple. 

Upload any of your SEO documents, page URLs, PDFs, or even YouTube videos so its AI can provide a general summary, ask questions to deepen its understanding, and get everything nice and organized. 

Say you’re looking at Semrush’s guide to writing SEO articles. All you have to do is give NotebookLM the link, and you’ll get this: 

NotebookLM extracts specific details, reducing time for research projects and competitor analysis. It can completely automate your note taking process. 

That whitepaper that you’ve been avoiding reading? Feed it into NotebookLM. You can have an easy to read list of bullet points in moments. 

You can even use NotebookLM as your own internal knowledge base. Feed it your SEO data, and get summaries on recent changes in clicks, impressions, and rankings. 

SEO use cases:

• Content research and summarization
• Turning white papers into blog posts
• Briefing writers
• Summarizing SEO data

Costs: 

• Free for Google Workspace users

Models: 

• Gemini 1.5 Pro: Google’s most advanced LLM model as of May 2025 

Pros: 

• Great for research 
• Free to use
• Good “memory” and can reference long, complex documents

Cons:

• No live web access
• No SEO tool integrations
• No collaboration features

You.com (YouChat)

Best for secure AI-powered search

You.com is the ChatGPT alternative that your security team can finally approve of. It specializes in personalized and private search, conversation, and generation. 

Go to it—specifically its additional features like YouWrite or YouCode—for your copy, image, charge, or schema code needs. 

You.com’s biggest draw is its ad-free, personalized experience that lets you better control your privacy preferences. That means you can finally use an AI search tool and rest assured that your user data is kept secure. 

SEO use cases:

• SERP snapshotting
• SEO trend monitoring
• Question mining

Costs: 

• Free: Limited access to certain models and upload features
• YouPro plan: $20/month or $15/month for the yearly plan
• Team plans: Custom pricing for larger teams

Models: 

• You.com makes use of almost all of the popular models on the market, include GPT, Claude, Llama, and Gemini’s many different model versions

Pros: 

• AI-powered search with real-time web access
• Additional built-in AI tools like YouWrite and YouCode
• Users can switch between models like GPT-4 and Claude

Cons:

• Chat responses can come across as much more templated
• Advanced features kept behind a paywall
• Less polished user interface

Grok

Best for X-based users

Grok is Elon Musk’s “TruthGPT,” as he initially coined it. Its reliability is… questionable since it’s sourced from X, and tweets and thread data are not reviewed for accuracy. 

Grok’s biggest claim to fame is its timeliness. Because it can access X data, it can pull almost immediate data about current events. You can also put Grok on a “fun mode” if you’re looking for an AI that sasses you. 

It can also generate images, but they have a way to go before they’re publishing ready. 

If you have a quick question or need a recent trend summed up, go to Grok. If you need advanced problem solving, return to ChatGPT. 

SEO use cases:

• News SEO, articles related to recent issues
• Emerging keyword research
• Improving People Also Ask-style content 

Costs: 

• Basic: $3/month  
• X Premium: $8/month
• Premium Plus: $16/month

Models: 

•  xAI’s Aurora: Text to image model

Pros: 

• Real-time access to X
• Generating timely content for trends 

Cons:

• Requires X Premium membership to access all Grok features
• Data accuracy is questionable since its only trained on X data
• Could be offensive

AI tools for productivity and technical SEO workflows

GitHub Copilot

Best tool for coding generation

GitHub created this AI-powered code completion tool in collaboration with OpenAI. 

It’s designed to make developing faster and less buggy by suggesting code snippets based on your comments, variable names, and overall code structure. It can suggest completions for classes or even whole functions after just a few lines of code. 

It is still AI-generated though, so make sure to review for overly long or outdated code. 

It’s also still growing in the conversation area. You can talk to it, and it will follow up with questions to make sure it understands, but it’s not ChatGPT. 

SEO use cases:

• Technical SEO scripts
• Schema markup automation
• SEO tool development

Costs: 

• Free: 50 chat requests and 2,000 completions per month
• Pro: $10/month or $100/year and includes unlimited agent models 
• Pro+: $39/month or $390/year, includes everything with Pro and 30x more premium requests

Models: 

• Uses variety of OpenAI and Anthropic models including GPT-4o and Claude 3.5 Sonnet

Pros: 

• Multilingual 
• Great at catching coding errors
• Helps beginner coders grow

Cons:

• Overreliance can result in an inability to code by yourself
• Hallucinations sometimes give the wrong code
• Sharing your code can result in privacy and security concerns

DeepAI

Best for general workflow optimization

DeepAI can be your SEO productivity Swiss Army knife. 

It has an AI chatbot similar to ChatGPT, but DeepAI’s stands apart because of its preloaded “personalities” like “Math AI” or even “AI Relationship Coach.” These personalities mean you can skipt the prompting and go right to the question. 

DeepAI also has an AI image generator and image enhancer. The quality is not yet up to a level you’d want to post on your blog though. 

Use DeepAI to speak directly to your audience. Create a personality to hold a conversation with. Make sure your optimized content resonates well with their pain points. 

You can also use DeepAI to help you analyze data and create custom dashboards. Or even push live those technical integrations that have been wasting away in the developer’s queue.

SEO use cases:

• Custom dashboards
• Content generation pipelines
• Technical integrations

Costs: 

• Free: Limited access to tools like AI image generator, video generator, and the chat feature 
• Pay as you go plan: $5 per package which includes 100 image and 30 video generator calls, and 350 AI chat messages
• DeepAI pro: $4.99/month which includes 500 image and 30 video calls, 1,750 AI chat messages, and many more features

Models: 

• Limited transparency around what kinds of models it uses, but it does use LLMs for generating copy and generative models like DALL-E for images

Pros: 

• Can make copy, image, and basic videos
• Affordable pricing models
• Easy set up

Cons:

• A lot of display ads with the free plan
• Preset settings offer limited customization
• Free plan has pretty limited usage restraints

Cohere (Command R+)

Best for technical custom workflows 

Cohere is a retrieval-augmented generation (RAG) optimized language model made for developers and enterprises. It stands apart from your traditional LLMs because it pulls its answers from search indexes, document libraries, and custom databases. So if you need up to date, domain-specific info, it’s the place to go. 

For SEO, Command R+ helps you scale. It can use a company’s internal knowledge base to generate a wide range of copy—and since it’s pulling from your database, you don’t have to worry about hallucinations. Though you should still proofread. 

Unlike ChatGPT, Command R+ is meant for custom workflow integration via API. And yes, this will make it much easier for your SEO team to work with your dev team as you automate search analysis dashboards and system audits. 

SEO use cases:

• Technical documentation
• Enterprise FAQs
• Scalable internal content

Costs: 

Command R+ uses a input/output token pricing model, so prices look something like: 

• Input token: $0.50 per million
• Output token: $1.50 per million 

Models: 

• Cohere generative language model 
• Can use other models like Rerank for RAG purposes 

Pros: 

• Retrieval-augmented generation (RAG) support by default
• Strong developer tools
• Long context windows (supports up to 128k tokens)

Cons:

• Not the best for non-technical users
• No native chat interface
• Not as strong with creative tasks 

AI tools built for integration into daily platforms

Copilot (Microsoft 365)

Best for Microsoft platform integrations

Microsoft Copilot operates on GPT-4 architecture, though you’ll still run into similar daily limits for the free tier. 

That means that Copilot can do all the heavy-lifting that ChatGPT-4 can do, like writing blog content, generating code, and getting you started on organic strategy. 

And the paid version? It lets you fully integrate with Microsoft 365. You can draft documents, schedule meetings, and create presentations through Word, Outlook, and Powerpoint in a matter of seconds. 

Take that with a grain of salt though. It wasn’t our experience, but some complained that Copilot’s integrations can be a bit buggy. 

If you’re a Microsoft user, Copilot is a worthy ChatGPT contender. Those integrations can’t be beat, and they make for a massive increase in workplace efficiency. 

SEO use cases:

• Content outlines in Word
• Data cleaning in Excel
• Cross-team campaign collaboration

Costs: 

• Free: Limited plan, no Microsoft integration
• Copilot Pro: Cost is $20 user/month, integrates only with certain Microsoft products, for individuals only
• Microsoft 365 Copilot: $30 user/month, integrates with all Microsoft products, for business use

Models: 

•  GPT-4

Pros: 

• Save time with Microsoft suite integrations
• Connects directly to Bing, making it great for research
• Powered by GPT-4, DALL-E 3, Prometheus

Cons:

• Difficult to install in Microsoft Hub
• Need a Microsoft 365 subscription to access all features 
• Varying performance for more complicated tasks

Gemini (Google)

Best for daily problem solving 

Gemini (or Bard, if you’ve been looking at AI-powered tools since February 2024) stands out from ChatGPT because it was designed to maximize your productivity, not for Claude-like conversation. 

Since it’s a Google tool, it’s easy to integrate with other Google features like Google Maps, Flights, Docs, and Sheets. So you can use Gemini as your personal travel planner. Or to review that data you keep stored in Google Sheets. No copy and pasting needed. 

It’s the ideal solution for anyone looking to save time and optimize workflows.

The one drawback? Gemini still lags behind GPT-4 when it comes to complex reasoning tasks. 

SEO use cases: 

• Writing copy
• Brainstorming strategy
• Basic HTML/CSS/Python coding
• Google Sheets content planning
• YouTube optimization 

Cost:

• Free: Limited plan
• Gemini Advanced (you need to have to have a Google AI One Premium Plan): $19.99/month
• Gemini Business (Google Workspace add-on): $20 per user/ month for a one year commitment
• Gemini Enterprise: $30 per user/month

Models: 

• 1.5 Flash: Quick responses, free
• Gemini Advanced: Can analyze up to 1,500 words and create/edit wide range of coding languages, requires a Google One or Google Workspace Subscription 

Pros: 

• Perfect Google suite integrations 
• Can review and produce wide variety of mediums (copy, images, code, audio) 
• Large model means large problem solving abilities 
• Largest token length (1,000,000 tokens) 

Cons:

• Not as quick or efficient as ChatGPT-4
• Poor data source transparency
• Advanced features kept behind high paywall

AI tools for brand, social, and emotional intelligence

Meta AI (LLaMA)

Best for social media integrations

If you’re optimizing Meta performance, you need to be using Meta AI. For one: it’s free! 

It’s also the ideal tool for content, image, and comment generation, and it makes pushing new posts live simple thanks to its seamless integrations with Facebook, Instagram, WhatsApp, and Messenger. 

Use Meta AI for generating captions and descriptions for video. It’s also rolled out a new feature that lets you automate replies to DMs and comments. Test that a few times before trying it out on customers to make sure your brand voice stays consistent. 

SEO use cases:

• Caption testing
• Video descriptions
• Visual storytelling with text
• Automated replies to DMs and comments

Costs: 

• Free

Models: 

• Llama 3.2: Meta’s largest language model; open-source, so developers can customize and develop it locally as needed

Pros: 

• Free and accessible to anyone
• Open-source for maximum customization and transparency
• Integrates well with other social media platforms

Cons:

• Open-source code can lead to inconsistency and errors
• Potential privacy and security issues
• Less extensive knowledge base compared with ChatGPT

Pi.ai (by Inflection)

Best AI for emotional connections

Personal AI assistant, or Pi.ai, is the empathetic, arm-chair therapist AI that knows how to appeal to your audience’s emotions. 

It’s best used for conversations and advice. If you’re looking for help on how to deal with your boss’ overmanagement, or addressing a certain pain point with your target audience, it’s the tool to use. 

In comparison, Pi.ai is warm where ChatGPT can appear impersonal. It also adapts its conversation style to your personal preferences the longer you speak. Its goal is to create an emotional connection, not necessarily complete a task. 

SEO use cases:

• Brainstorming brand tone
• User persona development
• Emotionally tuned copy

Costs: 

• As of May 2025, Pi is free

Models: 

• Personal Language Model (PLM) used for personal connections

Pros: 

• AI Lounge feature that lets you invite other people 
• Free to use
• No cap on conversation length

Cons:

• Can forget previous conversations 
• Can’t find recent information 
• Users may find its personal questions invasive
• Content creation is more limited compared to ChatGPT

Neural.love

Best for content asset generation and editing 

Neural.love lets you generate and edit images, videos, and audio until you have brand-worthy assets for any platform. Popular tools include: 

• Image generator
• Colorize black and white video and photo
• Enhance audio quality 

It can turn any old grainy image or video into something Instagram worthy. You can use it to resize files too and improve site speed. Or you can use it to edit new things out of the image. 

Here’s the before and after when we asked it to provide this picture from Iceland from a different perspective. Notice the watermark at the bottle because this was created with the free plan. 

Before: 

After (requested to make the potatoes pink ice cream): 

SEO use cases:

• Visual SEO
• Creative branding content
• Image optimization

Costs: 

• Free plan: Limited access to basic image and text editing and generating tools—all files will carry a watermark
• Pro plan: $0.08/credit gets you access to audio and video editing and video generation
• Pay as you go: $0.17/credit that works best for the occasional user

Models: 

•  Artificial neural networks (ANN)

Pros: 

• Rapid video, audio, and image asset production
• Customization features make it possible to tweak final output

Cons:

• If you have specific needs, Neural AI may struggle
• Quality boost for audio can cause sound distortions
• Final product may have slightly uncanny appearance due to AI overprocessing 

Deepseek

Best for logical problems

If you’ve already heard of Deepseek, it’s likely because of the splash it caused when it claimed it developed its most recent model for less than $6 million. 

And yes, that’s a tiny amount of money compared to the hundreds of millions ChatGPT dropped on development. 

In other words: Deepseek is China’s ChatGPT. It includes a web interface, mobile application, and an API. Where ChatGPT is focused on developing much broader AI abilities, DeepSeek wants to provide efficient, open source models. 

Use Deepseek for the same things you would ChatGPT: content and code generation, strong reasoning and problem solving skills, and strategy brainstorming. 

It’s not all sunshine and rainbows though. DeepSeek has been banned from countries like Italy and the Texas state government due to data security, privacy, and ethical concerns. 

The biggest catch with Deepseek is that it is based in China. Watch out for issues with censorship. 

SEO use cases:

• Generating scripts
• Solving logical problems
• Assisting with technical and contextual SEO strategy

Costs: 

• Token-based pricing model that charges per 1 million tokens (DeepSeek counts Chinese characters and English characters differently in terms of tokens. One English character equals 0.3 tokens versus one Chinese character equals 0.6 tokens)
• Includes off-peak discounts during UTC 16:30-0:30, making it a cost-efficient choice for global users

Models: 

• DeepSeek-V3
• DeepSeek R1

Pros: 

• Affordable, flexible pricing system with off-peak discounts and caching savings
• Great for feeding long-form content thanks to high token count
• Multiple specialized models good for rewriting product copy, logic-heavy tasks, or generating script

Cons:

• Sometimes formatting can be inconsistent 
• Few integrations
• Unreliable data

AI tools for meetings, transcription, and project management

Otter.ai

Best for project management 

Otter.ai is the perfect project assistant. It combines content generation, transcription, and collaboration. Teams, project managers, or anyone trying to juggle the needs and wants of multiple stakeholders will want this in their toolkit. 

Otter lets you ask questions about previous meetings in live chats with your team. It integrates Zoom, Google Meets, Teams, or your favorite video conferencing platform with automated meeting summaries. 

It can even give you key take away from audio files, so you can get the bullet points of your morning podcast. 

SEO use cases:

• Meeting transcriptions
• Meeting and audio file summaries
• Live chat with team members

Costs: 

• Free: Basic plan that includes transcription and summaries, chat function with other teammates
• Otter Pro: $16.99/month that includes 1,200 monthly transcription minutes (90 minute per conversation) 
• Otter Business: $30/month that includes 6,000 monthly transcription minutes (four hours per conversation) 
• Enterprise: Custom pricing for organization wide-deployment

Models: 

• Uses a combination of its own LLMs and third-party services like Anthropic and OpenAI for backend support

Pros: 

• Strong meeting documentation features
• Real-time transcription
• Industry-specific features like OtterPilot for sales teams

Cons:

• Limited language support
• Limited use cases beyond meeting and project management help

ClickUp Brain

Best for ClickUp users 

ClickUp Brain is ClickUp’s AI assistant. If you’re already in ClickUp, then you need this little helper. It’ll act as a project manager assistant, answering questions and summarizing tasks. 

Its AI toolset includes: 

• AI knowledge manager: Asks questions and provides answers based on your workspace
• AI writer: Offers prompts and suggestions to improve copy 
• AI project manager: Automates tasks, create project outlines, and provides project summaries

SEO use cases:

• Keep track of client or internal tasks 
• Get rapid review for content assignments
• Automate client or internal asks to make immediate tasks

Costs:

• Add-on to current ClickUp paid plans for $9/user per month

Models:

• ChatGPT-4o: General workspace interactions
• OpenAI o1: Advanced deep reasoning
• OpenAI o3 mini: Quick reasoning
• Claude 3.7 Sonnet: Writing and coding

Pros:

• Can integrate with other apps like Jira, GitHub, Figma, and Google 
• Directly embeds with ClickUp, making for seamless communication
• Time-saving automation tasks

Cons:

• Occasionally inaccurate
• Limited customization for AI prompts
• Costs in addition to ClickUp subscription

Finding your perfect ChatGPT alternative

So there you have it—a complete rundown of the best ChatGPT alternatives for 2025. No need to panic if you’re looking to upgrade or expand beyond ChatGPT because there are plenty of other options. 

Just make sure to remember, the best SEO AI tools alternative entirely depends on what you want to accomplish: 

• Need human-like conversation, bug-free code, natural copy, and an experience that often exceeds ChatGPT? Go to Claude. 
• Want to generate brand-worthy content with your team? Consider Writesonic or Jasper. 
• Looking for search-optimize content that will actually rank? ContentShake, no questions asked. 
• Need a productivity boost as a Microsoft or Google user? Go to Copilot or Gemini. 
• Want help with technical tasks like coding? GitHub Copilot or Cohere is the tool to use. 

The AI landscape is forever evolving. Even if a tool stumbles with image generation today, it’ll likely level up its game to create a stunning new asset next year—if not next month. 

What matters most is finding an SEO AI tool that fits your workflow, budget, and specific wants. Try all kinds of alternatives. They have free trials for a reason!