Google SEO
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Google’s search algorithms evolve constantly, and staying ahead of these updates is key to maintaining and improving your website’s rankings. Whether it’s changes to core web vitals, guides to E-E-A-T, or advancements in AI-driven search like generative AI features in Google Search, understanding these shifts can give you a competitive edge.
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Google Search Console may show more breadcrumb warnings
Google updated its rich results breadcrumbs report to show more warnings.
Why creator-led content marketing is the future of search
The era of creator-led search is set to reshape how we approach SEO, content marketing and digital PR efforts. Here's how we can embrace it.
Google Search Console video indexing report gets three new issue details
These new reasons include video outside the viewport, video too small and video too tall.
Google launches perspectives filter in mobile search results
This weekend, Google has begun rolling out the new perspectives feature to searchers.
Google News Showcase coming to the US and updates to follow tab on Google News
Plus, Google re-announced the Google Reader Revenue Manager.
Google now treats .ai domains as generic top-level domains
That means that Google won't default .ai domains as being geo-specific to Anguilla.
Google Search Console Insights adds your growing content report
This new report is designed to help those who have not associated their Search Console Insights property to their Google Analytics property.
Google Search Console shows the wrong mobile indexing status for some sites
Some have been wondering why their mobile-friendly sites are being crawled using the desktop crawler, well, it might be a reporting bug.
Google Search Console performance report delayed but Google will fix the issue
At the time of writing this story, the reports were delayed by over 65 hours.
SEO and ChatGPT: What’s DAM got to do with it?
In this webinar, learn ways OpenAI services can help, augment or assist users in their day-to-day content management tasks.
Google opens access to Search Generative Experience today
Some of you who signed up for the waitlist will get an email notifying you that you have access to try out the new labs search experience.
Google Top Quality Store badge replaced Trusted Store badge
Google said this change "will not affect your performance metrics at all."
Google Search bug caused a drop in video traffic
Between May 4 and May 17, there was a bug with Google Search that caused sites to get less traffic to their video content.
Google announces new topic authority system to better surface news content
Google said this will help with newsy queries in specialized topic areas, such as health, politics, or finance.
Google Site names now support subdomains on mobile devices
Google also said if you find issues, you can submit those issues in their forum.
Google has done its last mobile-first indexing switch today, a six-year process
Any site not yet moved over will remain on desktop-indexing going forward.
Google defines supported languages for translated search results
The languages include Bengali, English, French, German, Marathi, Portuguese, Spanish, Tamil, and Telugu.
Google-InspectionTool – the new Google crawler for Google testing tools
Google has added a new Google crawler to its list, this one is uses for testing tools you use in Search Console or other Google properties.
Google Bard adds genuine citations in responses and more concise summaries
Google released an update today that is better at summarizing information and identifying sources for its answers.
Google to update the helpful content system algorithm in the coming months
Google said this update will help it 'understand content created from a personal or expert point of view.'
Google will replace FID with INP as Core Web Vitals metric
Google Search Console will add Interaction to Next Paint in the Core Web Vitals report later this year so you can start seeing your scores.
Google Bard now can show Search and knowledge panels, maps and more while removing the waitlist
Bard also adds dark mode, Google Lens, more integrations, all announced at Google I/O.
New Google perspectives, about this image and AI-generated image labels
In addition to the new Google Search Generative Experience, Google launched a few new features in the old search engine.
How to sign up for the new Google Search Generative Experience
Want to join the waitlist? This will only be available to U.S.-based searchers and will only be supported in the English language.
The new Google Search Generative Experience: Here’s what it looks like
AI-generated answers will appear above Google's search results listings. Google will cite the websites it used to help generate the answer.
Google Search to become more “visual, snackable, personal, and human”
With Google I/O around the corner, we are all expecting big news from Google on how Google Search will change - here are some reported leaks on that news.
Google no longer requires video descriptions as part of structured data
Empty descriptions will no longer show up as errors in the Search Console reports.
Google no longer recommends canonical tags for syndicated content
Instead, Google says block your syndicated content from being indexed.
Google: Page experience is not a ranking system, but it is a ranking signal
Google's core ranking systems look to reward content that provides a good page experience.
Google’s April 2023 reviews update was more volatile than the previous product reviews update, data providers say
This update was more widespread than previous updates because it targets more than just product reviews.
Google updates site names in search results after numerous complaints
The fix is rolling out and while it does fix a number of inappropriate site names, it does not resolve all the reported issues.
Google now supports 25 more countries with new return policy structured data
Plus, some are now noting more return and shipping details in the Google search results.
Google April 2023 reviews update is finished rolling out
As a reminder, this reviews update started on April 12 and goes well beyond just product reviews.
Google explains the use cases for its different crawler types
There is Googlebot, special-case crawlers and user-triggered fetchers.
Google removes several search ranking algorithm updates from its ranking systems page
Page experience is important for your users and usability, but it never seemed all that important for rankings.
Google launches a new crawler named GoogleOther
This crawler is similar to Googlebot, but it will be used internally by Google teams to crawl the public web.
Google says helpful content should have good page experience
Google does add that when it comes to page experience evaluation, it is not just page specific but can also be site-wide.
Google Search Console page experience report going away
The Core Web Vitals and HTTPS report is staying but the mobile-friendly test is going away.
Google Search Console adds new rich results report for “Subscribed content”
Reader Revenue Manager publishers can now measure traffic from Google Search queries and fix structured data.
8 ways to maximize brand awareness through paid and organic search
Ranking highly on Google is the best way to build brand awareness, increase revenue, and provide genuine value to your customers.