Search Illustrated: The Value Of Search Engine Marketing

Many cases can be made for different types of effective advertising. But what makes search engine marketing stand out from the rest? Today’s inforgraphic demonstrates the mindset of the buyer and their ability to easily convert while in the medium: Graphic by Elliance, an eMarketing firm specializing in results-driven search engine marketing, web site design, […]

Opinion


Many cases can be made for different types of effective advertising.

But what makes search engine marketing stand out from the rest? Today’s inforgraphic demonstrates the mindset of the buyer and their ability to easily convert while in the medium:


The Value Of Search Engine Marketing

Graphic by Elliance, an eMarketing firm specializing in results-driven search engine marketing, web site design, and outbound eMarketing campaigns. The firm is the creator of the ennect online marketing toolkit. The Search Illustrated column appears Tuesdays at Search Engine Land.


Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.


About the author

Chris Sherman
Contributor
Chris Sherman (@CJSherman) is a Founding editor of Search Engine Land and is now retired.

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