SearchCap: Google vs Robocalling, Bing Kills Link Explorer & iOS 9 Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web.

From Search Engine Land:

• With iOS 9, Apple’s Siri & Spotlight Search Get Smarter
  Sep 16, 2015 by Danny Sullivan
  New sources continue to push Google to the edge of Apple’s search ecosystem, but Google Now remains ahead on predictions.

• Bing To Retire Link Explorer Tool Within Bing Webmaster Tools On October 1, 2015
  Sep 16, 2015 by Barry Schwartz
  After Bing launched Link Explorer to replace Yahoo Site Explorer, they have now decided to shut it down in 15 days.

• Google Files Suit Against SEO Firm Accused Of Robocalling, Launches Complaint Center For Users
  Sep 16, 2015 by Ginny Marvin
  The company finally takes defensive action against illegal robocallers that prey on small businesses.

• Using Google To Inform Pinterest Keyword Research Strategies
  Sep 16, 2015 by Thomas Stern
  Incorporating Pinterest into your online marketing strategy is good — getting that content to rank in Google search is better. Columnist Thomas Stern explains how to increase the search visibility of your Pinterest content.

• SMX East Is 2 Weeks Away — Register For Innovative Tactics, Career-Defining Contacts & Solutions
  Sep 16, 2015 by Search Engine Land
  In two weeks, a number of events will take place in the Big Apple: UN assembly, a Papal visit and the world’s largest search marketing conference: SMX East. Here’s what you should expect: Tactic-Packed Agenda: With 50+ sessions covering the latest tactics in paid search, SEO, mobile, social, analytics and more, SMX East offers the […]

• How Important Is Click-Through Rate In An SEO Campaign?
  Sep 16, 2015 by Jayson DeMers
  The debate continues over whether or not click-through rate is a search engine ranking signal, but columnist Jayson DeMers argues that perhaps it doesn’t matter.

• Mapquest Gets A New Look And Logo
  Sep 16, 2015 by Greg Sterling
  Mapquest has introduced a new look and a new retro-chic, 1970s-style logo. The changes are part of a series of upgrades begun prior to the Verizon-AOL acquisition and are largely a result of a new Mapquest partnership with Mapbox. The promised and enhanced features include or will include: A faster, more responsive Mapquest.com for mobile […]

Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:

• News Corp To Buy Video Ad Tech Platform Unruly For Reported $90 Million
• More Than 44% Of All Video Plays Happened On A Mobile Device In Q2 2015 [Report]
• 4 Trends to Help Drive More Purchases This Holiday Season
• Get Ready For A “Blueshift” In Marketing
• SMX East Is 2 Weeks Away — Register For Innovative Tactics, Career-Defining Contacts & Solutions
• Sci-Fi Thriller “The Martian” Gets Immersive In 20th Century Fox/Microsoft Marketing Tie-Up
• Time With Mobile Apps Now Beats TV As Apps Become The New Networks
• 3 Content Marketing Lessons Reddit AMAs Can Teach
• Topshop & Pinterest Unveil Pinterest Palettes For Fashion Week Fans & Shoppers
• Google’s Android Rules Found To Violate Russian Competition Law
• Lawsuit Accuses Twitter Of Spying On Direct Messages
• Salesforce Gets Into Internet Of Things Market With IoT Cloud

Search News From Around The Web:

Local & Maps

• Google No Longer Displaying 7-Packs for Local Results in Tablets, thesempost.com
• Google Rolling Out Consolidated Interface for My Business & AdWords Access?, Mike Blumenthal
• Islands of the Philippines now on Street View, Google LatLong

Link Building

• Video: How To Find Broken Links And Broken Backlinks That Hurt Your SEO, Ahrefs Blog

Searching

• Google Adds New Preview Book Button to Knowledge Panels, thesempost.com
• How Google might Disambiguate Different Entities with the Same Names in Queries and Pages, SEO By The Sea
• Search Challenge (9/16/15): How to describe the hills?, SearchReSearch

SEO

• 3 Ways of Finding the Right SEO Advice for Your Business, thesempost.com
• Blog SEO: befriend the long tail!, yoast.com
• Google Image Search Bug Results In Huge Traffic Losses?, Search Engine Roundtable
• Last Day To See Your Google Search Queries Report, Search Engine Roundtable

SEM / Paid Search

• Considerations for Paid Search Budget, Holiday 2015 and Beyond, RKG Blog
• How to Use the New Bing Keyword Tool on Your Next Campaign, smallbiztrends.com

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.