SEM Company, iProspect Acquires Range Online Media

By Barry Schwartz

Published: September 11, 2008 at 9:45 am

Search Marketing company consolidation continues with iProspect acquiring Range Online Media today. This acquisition increases iProspect’s US staff base by more than 60 employees, bringing the them to a U.S. employee base to over 230.

How will this impact the respective client’s accounts? The current Range customers will continue to be serviced by the same people. New customers will be able to pick which geographic area they would like to be serviced from. Range is run by some familiar names including Cheryle Pingel and Misty Locke – huge congrats to you guys!

Misty Locke will continue to serve as the president of Range Online Media, but will assume the new role of chief strategy officer of iProspect.

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About the author

Barry Schwartz

Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.