Google September 2026 spam update done rolling out
This update took almost 2 weeks to roll out and seemed pretty impactful.
Topic: Diffusing update algorithm
Lily Ray on why shortcuts rarely win in SEO or AI search
From buying links to AI search, Lily Ray shares why lasting visibility comes from E-E-A-T, real expertise and earning recommendations.
Google August 2026 spam update done rolling out
The update took 2.5 days to roll out and is now complete.
Google releases August 2026 spam update
The update will take a few days to roll out.
Google May 2026 core update rollout is now complete
The second Google core update of 2026 was a big one, causing a lot of search ranking volatility over the rollout.
Brad Geddes on 20 Years of Paid Search Evolution
Brad Geddes reflects on the evolution of search marketing and why human creativity will remain essential in an AI-driven future.
Google May 2026 core update rolling out now
This is the second Google core update of 2026, following the March 2026 core update.
Google March 2026 core update rollout is now complete
Google’s first 2026 core update finished its 12-day rollout. You can now assess impact and adjust your content strategy.
Google March 2026 core update rolling out now
This is the first Google core update of 2026 and follows the March 2026 spam update and the February 2026 Discover update.
Google February 2026 Discover core update is now complete
After a 21-day rollout, the Discover-only shift favors U.S. publishers, boosts local expertise, and reduces clickbait.
What is YMYL? Google’s high-stakes content category
YMYL content affects lives and finances—so Google holds it to higher standards. Learn what qualifies as YMYL and how to meet E-E-A-T expectations.
Google August 2025 spam update done rolling out
This spam update took just under 27 days to fully roll out and is now complete.
Google releases August 2025 spam update
Google’s August 2025 spam update will be rolling out over the next few weeks. This is the first spam update from Google in 8 months.
Data providers: Google June 2025 core update was a big update
Google's June core update overall was a bigger update; where some sites hit by the previous helpful content and reviews updates some partial recoveries.
Google June 2025 core update rollout is now complete
This is the second core update of 2025 and it took over 16 days to complete.
Google June 2025 core update rolling out now
This is the second core update of 2025 and this update will take about 3 weeks to complete.
Mordy Oberstein on old vs. new SEO, Google rank volatility, and an era of refinement
SMX Advanced speaker Mordy Oberstein shares insights on AI hype, SEO’s shifting role, algorithm chaos, and the internet’s golden age.
Data providers: Google March 2025 core update had similar volatility to the previous update
Now that the March 2025 core update is done rolling out, we can compare it to the previous core updates - and it seemed pretty similar to the December 2024 core update.
Google March 2025 core update rollout is now complete
This update took 14 days to roll out and was a typical Google core update.
Google: Not all sites will fully recover with future core algorithm updates
Google will however keep working to reward content creators; but not all deserve to rank well at this point.
Google March 2025 core update rolling out now
This is the first core update of 2025 and the first core update since December. It will take up to two weeks to roll out.
How to withstand algorithm updates and optimize for AI search
Learn to navigate algorithm updates, measure brand visibility in LLMs, and influence AI knowledge systems.
How volatile have Google rankings really been?
Rank volatility increased by 26% in 2024 – some industries saw even bigger spikes. Explore the data and insights.
Ex-Hubspotters reveal 5 SEO insights about HubSpot’s traffic woes
Hot takes have been flying about why HubSpot's organic traffic declined. Here are perspectives from ex-employees.
HubSpot’s SEO collapse: What went wrong and why?
Organic traffic has dropped big time for HubSpot, considered by many to be the gold standard of B2B vendor blogs.
Google December 2024 spam update done rolling out
This spam update took about 7 days to fully roll out and is now complete.
Google December 2024 spam update unleashed
This update was released a day after Google finished rolling out the December core update.
Google December 2024 core update rollout is now complete
This update took 6 days to roll out and was a typical Google core update.
Google December 2024 core update rolling out now
Google has released its fourth core update for the 2024 year today.
Data providers: Google November 2024 core update was less volatile
This last Google core update was less impactful than the August core update and some other core updates.
Google November 2024 core update rollout is now complete
This update took 24 days to roll out and was a typical Google core update.
Google November 2024 core update rolling out now
Google today launched its next big search ranking update. The November 2024 core update will take about two weeks to roll out.
Google’s next algorithm update is coming soon, but don’t expect to recover lost traffic
Google held a web creator event yesterday, where engineers and executives spoke directly to creators who had ranking declines.
5 things that led to a Google HCU recovery (and 3 that didn’t)
Google's helpful content update has been challenging for many websites – but redefining it could lead to recovery and improvement.
Data providers: Google August 2024 core update was very volatile
Google said the March 2024 core update was their biggest core update but the August 2024 core update did shake things up, in a big way.
Google August 2024 core update rollout is now complete
The update took 19 days to rollout and was a pretty impactful update.
New Google core update coming in weeks
The last core update was the March 2024 core update, and many sites are still waiting since September 2023 to see helpful content recoveries.
The rise of forums: Why Google prefers them and how to adapt
Discussion boards are cool again. Find out why Google now prioritizes them and how to foster community and engagement on your niche website.
Surviving and thriving in the new Google
Navigating March 2024 updates for content creation, link building, and SEO success
3 key observations about the Google March 2024 core update
Uncover the unique characteristics of the March 2024 core update, from its prolonged rollout to its heavy-handed impact on certain sites.