This day in search marketing history: March 8
RIP Google PageRank score, plus: member of SEO community killed in Ukraine, Google's Full Coverage feature, Google penalizes itself, and more.
RIP Google PageRank score, plus: member of SEO community killed in Ukraine, Google's Full Coverage feature, Google penalizes itself, and more.
Google explains the core algorithm, plus: indexifembedded, Google sets sights on content farms, trademarketing SEO and more.
In a totally unexpected development this afternoon, Google announced that it had formed a new holding company, Alphabet, Inc., and that Google would be a wholly owned subsidiary of that entity. In addition, Google co-founders Page and Brin will become CEO and President of the new company, respectively, turning over daily control of Google to Sundar Pichai, who […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Moz Open Site Explorer Adds Spam Analysis For Risky Links Popular SEO tool software company, Moz, launched a spam analysis feature within their link analysis toolset. 10 Practical Tips For Using […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Says They May Flag Broken Security Certificates In The Search Results Google may flag sites that have broken security certificates in the search results. They may also boost the ranking […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Right To Be Forgotten: Google Tells Europe It Won’t Scrub Global Index European privacy regulators continue to push for an extension of The Right to Be Forgotten (RTBF) to the entire […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Use Google Keyword Research To Target The Long Tail In Local Search There’s something of a void where local business marketing is concerned. Local marketers understand they need to target keyword […]
In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.
News publications having “sponsored content “deals are on the rise, and Google’s apparently concerned enough that it’s issued a warning today that publishers should keep such content out of Google News. In a post today on the Google News blog, the company writes: If a site mixes news content with affiliate, promotional, advertorial, or marketing […]
Last year, Sergey Brin gave a speech at Google Ventures CEO Summit on the value of failing, and how failing fast can be beneficial. One of the subjects that he covered was his original foray into building a Web service some 20 years ago — the service that allowed users to order pizzas by harnessing […]
How much does Google figure into the “future of search,” whose advances will largely be determined by mobile and non-traditional devices? That’s a hard question to answer. On the one hand Google is one of the biggest (if not the biggest) brand in the world, with almost unlimited resources to develop technology or buy companies […]
Trada, the crowdsourced PPC marketplace, has secured an additional $9 million in funding from their existing investors, Google Ventures and Foundry Group. This additional seed of Series D financing brings the total money raised for Trada to $17 million. Trada basically lets you offload your PPC management onto a community of SEM experts, who spend […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Cats & Dogs Living Together: Bing Promotes Firefox If you ever wanted proof that Microsoft has learned that for Bing to succeed, it needs to spread its wings beyond Microsoft, look […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Building Empathy For Googlebot With one persona, copywriters and designers will gain a better understanding of Googlebot and do a better job of creating a site that will appeal to him. […]
Hubspot, a software company that makes tools for online marketing, has garnered a $32 million series D funding round from Google Ventures, along with Sequoia Capital and Salesforce.com. The firm’s original investors also participated in the round. Hubspot, founded in 2006 by two MIT alums, offers businesses a suite of software to help them attract […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Previews “Rich, Immersive” Search Experience Yahoo previewed a new search experience that’s coming this fall during its Yahoo Product Runway event this morning. The event focused on several Yahoo products, […]
Trada announced a $5.75 million “C” round this morning. It was led by Google Ventures and early investor Foundry Group. Trada CEO Niel Robertson told me yesterday that the money will be used for to get into display (and eventually video and mobile), as well as to expand into non-US markets and develop new tools […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SearchWeek: May 3, 2010 Search Week is an exclusive weekly newsletter for Search Engine Land premium members that recaps stories covered on Search Engine Land over the past week. Below are […]
VigLink is a new service with venture capital backing from Google that aims to make it easy for publishers to earn through affiliate programs. It promises to turn any outbound link on a web site into an affiliate link after the installation of a small bit of JavaScript code. VigLink is in the news today […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Behavioral Targeting & Google Analytics: How To Create Personas Following my last post on behavioral targeting, which was an overview of the field, I will provide a more hands-on approach in […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Targets Spammers With New Local Business Listing Guidelines Google has tweaked its guidelines for local businesses that use the Google Maps Local Business Center. The new guidelines are listed on […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google has announced the launch of its new venture capital fund, appropriately named Google Ventures. “At its core, Google Ventures is charged with finding and helping to develop exceptional start-ups,” Google says of its new for-profit effort. The New York Times reports that the group is expected to invest up to $100 million in the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google to Extend Reach With Venture-Capital Arm from the Wall Street Journal reports Google is in the early stages of putting together a corporate venture-capital unit within Google. Google’s senior vice president of corporate development and chief legal officer, David Drummond, is reported to be leading up the new unit. Google has hired William Maris, […]