Google Search Console performance reports gets multimodal filter
This lets you see if people are finding your content using Lens, Circle to Search on Android, image uploads to Google Search, and the Chrome right-click "Search this image" feature.
Topic: Multimodal interaction
Visual content and SEO: How to use images and videos in 2027
Make your images easier for AI to interpret, connect to the right entities, and use in search with these five optimization essentials.
Your images have a new job in AI search
AI doesn't see your images the way a human does. See what it detects, what it misses, and whether the page confirms the right story.
How to turn news articles into assets for AI search
Liquid content gives publishers more ways to package, distribute, personalize, and monetize journalism as audience habits shift.
Google says AI search is driving an ‘expansionary moment’
AI-powered search is driving record engagement and ad growth, as executives say new experiences are adding usage, not replacing queries.
Google research points to a post-query future for search intent
Google signals search’s next phase: small multimodal models on devices infer intent from behavior before a query is ever typed.
Image SEO for multimodal AI
Images are now parsed like language. OCR, visual context and pixel-level quality shape how AI systems interpret and surface content.
ChatGPT adds more images to answers
ChatGPT’s visual upgrade pushes AI deeper into multimodal search, making brand and product images newly essential for discovery.
Google releases Gemini 3 – it already powers AI Mode
Google said Gemini 3 is the "most intelligent model, that combines all of Gemini’s capabilities together so you can bring any idea to life."
Google’s Robby Stein on AI Mode, GEO, and the future of Search
AI is fueling more (not fewer) searches as users ask more complex, conversational, and visual questions, says Google's VP of Product.
Google AI Mode gets more visual, including inspirational shopping responses
Google uses a visual search fan out technique, plus the Google Shopping Graph to provide a more visual experience in AI Mode.
Hidden prompt injection: The black hat trick AI outgrew
Invisible prompts once tricked AI like old SEO hacks. Here’s how LLMs filter hidden commands and protect against manipulation.
Google AI Mode coming to Chrome browser
Plus, while on a website using Chrome, you can ask questions and learn more about your current page with AI Mode.
Google expands AI Mode beyond English
Google AI Mode now works with Hindi, Indonesian, Japanese, Korean, and Brazilian Portuguese.
Google launches AI Mode in 180 countries and territories
Google also added new agentic and personalization features in AI Mode.
Google AI Mode available in India without sign-in
Just two weeks ago, Google launched AI Mode within Search Labs - now Google made it available to all, without sign-in.
Google tests Audio Overviews for Search results
Google's Audio Overviews test offers AI-generated spoken summaries and related links directly in results for hands-free, on-the-go browsing.
Google AI Mode finally rolling out to all users in the U.S.
Google announced at I/O, three weeks ago, AI Mode will roll out to all US users and now that seems to be happening.
How multimodal discovery is redefining SEO in the AI era
Multimodal discovery blends voice, visuals, and AI insights. Learn how to evolve your SEO to meet the demands of this new search era.
Google shares 8 ways to be successful with AI Search experiences
Google says AI Overviews drive better clicks, but offers little new guidance – even as AI Mode threatens to further shrink organic traffic.
Google begins testing AI Mode while rolling out Gemini 2.0 AI Overviews
Plus, AI Overviews are now available to more searchers, including teenagers.
Google Ads plans major AI Push in 2025, reshaping search marketing
Google's VP of global search ads reveals that AI will drive a transformation of advertising in 2025 even more significant than the mobile revolution.
SEO reality check: 13 hard-hitting truths you need to hear
Insights into today’s SEO landscape, from the value of brand authority to the SERPs' evolution and why AI-powered search demands new skills.
How AI is advancing advertising and changing consumer engagement
James Murray of Microsoft explains how AI-powered search engines are revolutionizing users interactions & highlights the opportunity for advertisers.
Generative AI’s role in shaping the future of advertising
Generative AI is set to revolutionize advertising and enhance the future of search. Here's what it means for search marketers.
ChatGPT rolls out voice and image prompts
The new functionalities will be rolled out onto ChatGPT's subscription platform over the next two weeks.
Google multisearch to gain near me support
Soon you will be able to search by image for matches of places, stores or restaurants near you.
Google multisearch – search by image and text at the same time
Just to be clear, MUM is not currently being used for this search feature - yet.
MUM brings multimodal search to Lens, deeper understanding of videos and new SERP features
At Google’s Search On event, the company previewed ways its MUM technology may change how users search.
SMX Advanced: Microsoft’s Gurdeep Singh Pall Talks About Voice Search, Entities & More
Day two of our SMX Advanced event is getting started with our second keynote event: a conversation with Microsoft’s Gurdeep Singh Pall. He’s the VP for the Information Platform & Experience team at Microsoft, and is responsible for vision, product strategy and R&D for Bing. Search Engine Land’s founding editor, Danny Sullivan, is leading the […]