ChatGPT Ads rolls out oCPC campaigns, AAM and product carousels
ChatGPT ads now allows for conversion-optimized product feed campaigns, expanded measurement integrations and carousel ads
Topic: Pixel
Meta unveils Event Coverage stats for advertisers
Meta introduces statistics for Conversions API users, allowing advertisers to view and compare browser and server event data.
PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more
If you thought it was going to be a dull year, you were wrong. Here’s a look at the most significant changes and most important PPC updates that happened in 2022.
Bans lifted, ad outages, feature releases, and more CWV; Tuesday’s daily brief
Plus, how has your martech stack changed with COVID--a survey
Confused by Facebook’s Limited Data Use for CCPA? You’re not alone
How to respect user choice and still market in California effectively.
Replay: CCPA compliance and Facebook Ads
A discussion on Facebook's Limited Data Use setting for California users, how it is affecting campaigns, retargeting and steps advertisers need to consider.
SearchCap: Google SEO feedback, fake local reviews & Google walkout
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google employee walkout followed by call for Google blackout at 11:10 am Pacific timeNov 1, 2018 by Greg Sterling There is a call to users to stop using Google services for […]
Quora introduces Broad Targeting, says audience hits 300 million monthly users
Broad Targeting relies on machine learning to optimize ad delivery to reach users most likely to take the desired action.
Online Advertising Glossary
Welcome to our Online Advertising Glossary. Use it to cut through the jargon (and keep ahead of the competition).
Your guide to using Google Assistant and the Google search app on Android & iPhone
Google Assistant is coming widely to Android phones. Here's how to use it and other ways to Google on your smartphone -- even for iPhone users.
FAQ: How to get Google Assistant on your Android phone
Google Assistant is officially available for many Android phones now, but the rollout will take time.
Bridging The Gap Between Search Traffic & Social Conversion
A few weeks ago, we discussed how social psychographic targeting can power search retargeting. In this week’s edition of aimClear’s Psychographic Targeting Hot House, Social Account Manager Gretchen Gautreaux turns that concept on its head. How, you ask? WHY, you wonder? Read on to learn more. Are you or your company running search or display […]