Video: Dawn Beobide on the importance of training your developers on SEO

We also spoke about the old days of the SEO forums, it was a super windy day.

Chat with SearchBot

In the next video interview, I drove out to the beautiful Croton-on-Hudson, in New York and met up with Dawn Beobide. Dawn is the Director of Marketing at Consumer Labs. She started doing SEO way back in the 1999.

We began our conversation talking about Dawn’s history in the space, including a discussion about the old SEO forums. But we quickly moved into our first topic, why it is important to educate your developers on SEO and the importance of SEO.

If you can properly share the importance of SEO with your development team, those developers will be eager to implement these SEO changes. You need to build a good relationship with your developers and you need to earn their trust.

This is part one of our talk:

If you’re a search professional interested in appearing on Barry’s vlog, you can fill out this form on Search Engine Roundtable; he’s currently looking to do socially distant, outside interviews in the NY/NJ tri-state area. You can also subscribe to his YouTube channel by clicking here.


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

Get the must-read newsletter for search marketers.