Video: Matt Cutts, former head of Google web spam, on his days at Google, current work at US Digital Services

An old industry colleague and friend in the White House is working to improve government websites -- and is hiring.

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Last week, I drove down to Washington, D.C. to interview one of the still most well-known Google personalities in the SEO space: Matt Cutts. He served as the head of web spam at Google and was one of the company’s first employees, joining in 2000. Cutts took a leave in 2014 and officially left Google in 2016.

He now is the Administrator at the United States Digital Service, a startup-like division in the US government working on making governmental websites better.

In our interview, we talk about his days at Google, from him writing the first SafeSearch algorithm for image search, to being on the ads team for a year worrying about the single ad server going down and how Google’s efforts grew around search quality, web spam and SEO communication. We then talked about how the search community might be able to help the US government in the USDS and how to apply to work at the USDS at  usds.gov/apply.

Note: The first 5 minutes and 45 seconds is about me going to interview Matt, so feel free to skip to the core of the interview at 5:45:

I started this vlog series recently, and if you want to sign up to be interviewed, you can fill out this form on Search Engine Roundtable. You can also subscribe to my YouTube channel by clicking here.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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