Google

Where Have All The Xooglers Gone?

Esquire explores what it calls “the Google Diaspora,” chronicling the departures of some of Google’s higher profile employees. There’s a lot of color but nothing really new here. In one sense the real story, which the magazine partly acknowledges, is how the company has managed to hold on to so many folks given the inclination of those who’ve vested to move on.

The stories of the Xooglers’ other ambitions and departures (complete with some expletives) are fairly predictable: they want to return to a smaller, startup environment; they want another shot at some big dough, and so on.

There’s also a nifty chart/graphic that accompanies the article (“The Xoogler Universe“).

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Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Greg Sterling
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.