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    Yahoo Glue Pages Launches In India

    Yahoo has launched Glue Pages Beta in Yahoo India. Glue Pages are specialized pages that contain an enhanced visual search result page for select search queries. The search results that trigger the special “Glue Pages” run across searches in health, sports, entertainment, travel, technology, and finance categories. The Glue Pages combine classic search results on […]

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    Yahoo has launched Glue Pages Beta in Yahoo India. Glue Pages are specialized pages that contain an enhanced visual search result page for select search queries. The search results that trigger the special “Glue Pages” run across searches in health, sports, entertainment, travel, technology, and finance categories.

    The Glue Pages combine classic search results on the left hand column with more visual information related to your query in the middle and right section of the page. The results contain images, videos, articles, and more. For example, a search on diabetes returns standard search results on the left, in the middle we have WebMD results, followed by HowStuffWorks.com results, then results from Yahoo Groups, Yahoo Answers, Yahoo News, and even Google Blog Search.


    Here is a picture of the full page of diabetes results on Yahoo Glue Pages, and here is a picture of a search on beatles on Yahoo Glue Pages.

    Gopal Krishna, Head of Audience, Yahoo! India, said:

    Searching on Glue Pages Beta will result in an experience that promises more than just web links. Users will receive more relevant, visually appealing search results from across the Web in one topical page. The new Glue Pages Beta feature for Yahoo! India Search supports our strategy to make Yahoo! the starting point on the Internet and demonstrates our commitment to provide a compelling online search experience.


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    About the Author

    Barry Schwartz
    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.