• Search Engine Land
  • Sections
    • SEO
    • SEM
    • Mobile
    • Local
    • Retail
    • Google
    • Bing
    • Social
    • Home
  • Follow Us
    • Follow
  • Search Engine Land
  • SEO
  • SEM
  • Mobile
  • Local
  • Retail
  • Google
  • Bing
  • Social
  • More
  • Events
    • Follow
  • SUBSCRIBE

Search Engine Land

Search Engine Land
  • SEO
  • SEM
  • Mobile
  • Local
  • Retail
  • Google
  • Bing
  • Social
  • Newsletters
  • Home
Content

Sign up for our daily recaps of the ever-changing search marketing landscape.

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.


Yahoo Search Improves News Injection In Web Results

Barry Schwartz on July 28, 2008 at 8:43 am
  • More

The Yahoo Search Blog announced they have made “significant enhancements” to how they show news results in the web search results. Yahoo is now showing news results in different positions throughout the web search results, based on their new “News Direct Display (DD)” algorithm. In addition, Yahoo improved how they detect news queries and will show more news boxes in the search results due to that improvement.

For example, a search on spears returns a news box in the middle of Yahoo Search:
Yahoo News in Search Results


I decided to see how Yahoo handled a search for Cuil (for more on Cuil, see Cuil Launches — Can This Search Start-Up Really Best Google?) and yes, they do show a news result at the top of the listings, just like Google:

Yahoo News in Search Results

vs:

Yahoo News in Search Results

Yes, Google ranks cuil.com as the number one result in the web search results, while Yahoo currently does not – but that is for a different blog post.

Google has also had news results within the different positions of the web search results since they launched Universal Search in May 2007.



About The Author

Barry Schwartz
Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on SEM topics.

Related Topics

Channel: ContentYahoo: NewsYahoo: Search

Sign up for our daily recaps of the ever-changing search marketing landscape.

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.


We're listening.

Have something to say about this article? Share it with us on Facebook, Twitter or our LinkedIn Group.

ATTEND OUR CONFERENCES

Lorem ipsum doler this is promo text about SMX events.

May 21-22, 2019: SMX London

Sept 30 - Oct 1, 2019: SMX Advanced Europe

November 18-19, 2019: SMX Paris

February 19-20, 2020: SMX West

March 18-19, 2020: SMX Munich

June 8-10, 2020: SMX Advanced

November 11-12, 2020: SMX East

×


Learn More About Our SMX Events

Gain new strategies and insights at the intersection of marketing, technology, and management. Our next conference will be held:

April 15-17, 2020: San Jose

October 6-8, 2020: Boston

×

Attend MarTech - Click Here


Learn More About Our MarTech Events

White Papers

  • The Ultimate Agency Guide for Choosing the Right Marketing Automation Vendor.pdf
  • How Good Partnerships Should Reduce Your Workflow
  • Digital Insights 2019: How marketers confront the obstacles of digital customer engagement
  • 14 Industry Experts on the Future of Attribution
  • The Essential Guide to Protecting Your Ad Spend from Invalid Traffic
See More Whitepapers

Webinars

  • The Fantastic 5: Emerging strategies to drive conversions & growth
  • CCPA Goes Live in Weeks: Is your marketing measurement ready?
  • 4 Ways to Get Started With Agile Marketing
See More Webinars

Research Reports

  • Enterprise Digital Asset Management Platforms
  • Identity Resolution Platforms
  • Customer Data Platforms
  • B2B Marketing Automation Platforms
  • Enterprise SEO Platforms
  • Call Analytics Platforms
See More Research

Search Engine Land’s Guide To PPC

Master the Elements of PPC
Sign up for our NEW daily brief.
Search Engine Land
Download the Search Engine Land App on iTunes Download the Search Engine Land App on Google Play

Channels

  • SEO
  • SEM
  • Local
  • Retail
  • Google
  • Bing
  • Social

Our Events

  • SMX West
  • SMX London
  • SMX Advanced
  • SMX East
  • MarTech West
  • MarTech East

Resources

  • White Papers
  • Research
  • Webinars
  • Search Marketing Expo
  • MarTech Conference

About

  • About Us
  • Contact
  • Privacy
  • Advertise
  • Marketing Services
  • Staff
  • Connect With Us

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • Instagram
  • RSS
  • Youtube
  • iOS App
  • Google Play

© 2019 Third Door Media, Inc. All rights reserved.