Google Confirms RSS For Web Search Results

Oct 8, 2008 at 3:02pm ET by Matt McGee

Google has confirmed for Search Engine Land that they’ll soon start offering RSS feeds for web search results. When it happens, the RSS feeds will be an extension of Google Alerts, which currently only allow notification by email. The addition of RSS alerts was first picked up by Amit Agarwal, who found it mentioned in an October 1st Wall Street Journal article where author Katherine Boehret wrote, “In about a month, Google will begin delivering these alerts to users via feeds, as well as emails.”

In an email today, a Google spokesperson told us: “While I can’t be more specific about an ETA, I can confirm the launch.”

Google Alerts offers email-only notifications on results from News, Web, Blogs, Video and Groups.

Google is currently the only major search engine not offering RSS feeds of web search results.

Matt McGee is the Search Engine Land Assignment Editor, and offers search marketing consulting and training to businesses of all sizes. He blogs at Small Business Search Marketing and HyperlocalBlogger.com.

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