• Matt Grudge

    There is no rule for top heavy and this is one of the main problem. Google Adsense department is much better , they provide heat maps to users where to place ads. This means to say that they should also define clearly what top heavy ads really means for them (with illustrations as well).

    This would be very helpful as end users will use this information to balance the presentation of ads within their content.

  • Matt Grudge

    Not all adsense websites are bad. Some websites really need a source of income to continue running their businesses in the Internet. A good example is Audacity software in sourceforge. They run adsense on their pages and their software is free.

  • Matt Grudge

    IMHO, even without worrying about whether I will get penalized for this or not, I think of my visitors. Personally most of my websites have small images in the header (height around 50px at most), the purpose is to show more content above the fold. I also noticed (from direct A-B Test that I’ve done), I have lower bounce rate with small images above the fold. It helps faster loading also.

    What worries me a lot of today is that even if my site is great (technically from my own perspective) it loses 80% of unique visitors from recent Google updates.

  • http://www.facebook.com/deanpaulbiz Dean Paul

    The results in my niche are complete TRASH. A one page Squidoo lens numer 3? Seriously? Way to deliver “engaging” content Cutts. I swear his mother dropped him on his head when little. Done with these IDIOTS.

  • http://www.facebook.com/deanpaulbiz Dean Paul

    No they arent smart at all. Simple, they want to push adwords to the max and until everyone quits using them to search they continue the GREED

  • http://www.facebook.com/deanpaulbiz Dean Paul

    You cant be serious. The Serps are AWFUL now

  • http://www.facebook.com/deanpaulbiz Dean Paul

    Improvement? All I see now is GARBAGE on first page in my niche

  • Carlton Bryant

    I am very curious if anyone has any experience with Adsense for Games and if this plays a role with a whole top heavy 2 update or if it is exempt.

  • http://twitter.com/seoatulsharma Atul Sharma

    Thanks for the information…

  • http://www.androidapplog.com Android app reviews

    Yeah, +1 to him

  • http://www.facebook.com/Juggernart.Games Markus Eichler

    I assume or am pretty sure that there was NO update in between! One site of mine was punished on Jan. 19. when Top Heavy 1 rolled out. Over 50% loss in traffic. With this update Top Heavy 2 traffic came back at about 50%.

  • http://twitter.com/freegiftcardshq Dean Calvert

    My point is are they going to clean this kind of mess up? talk about above the fold hahaha

  • http://urbangallivant.wordpress.com/ Rohit Gupta

    The whole exercise of tweaking to please Mr. Google seems to be far-fetched sometimes. Layers of algorithms under covers. Providing maximum value will be my only priority. It prevents me from headache (though it can give me heartache).!

  • http://www.facebook.com/fionn.downhill Fionn Downhill

    Does anybody know how they determine what an Ad is? They cannot penalize images that belong on the site that would be silly. So I wonder if the criteria is anything image, text etc that links to another site or off the site? Does anybody know or have experience with this.

  • http://www.facebook.com/fionn.downhill Fionn Downhill

    That is what I think but cannot confirm

  • Susanna Miles

    They don’t really care about the webmasters. Realize fast that all they care about is the user of their SE because it’s the searchers experience that drives income for them. I’m not sure what the solution is now, but we need to change the way we monetize online if we want to satisfy both users and our bottom line. In the end, we will all have better (if not harder to manage) businesses.

  • Susanna Miles

    I find this weird because their first Panda update (or one of the first) penalized that site because of their scraped content. Here’s the thing though – regular people LOVE Ehow! You have no idea how many networking meetings I’ve been to where people say “go to ehow.com if you need to know how to do something”. SO, even though google says “scraped content is bad” what comes before that is whether or not the user actually likes the site. It’s quite terrible because a lot of people say they steal content and then rank higher than the site they stole from. I don’t know if this is true, but if it is, how terrible!!!!

  • Susanna Miles

    I don’t think it’s so cut and dry for them to say this site is good this site is bad. Put ads here, not there…etc.

    The algorithm probably looks at ads in relation to a lot of other metrics and info about the page/site.

    With that said, I too have wondered if they think images with links to pages on your own site are bad. I doubt it and don’t think it’s an issue… at least not for this update.

  • fashionlanes.com

    yes now soon we will see

  • http://YouRock.myVi.net/ Laurel LaFlamme


  • http://www.candleforex.com/ CandleForex

    Ok let me get this, google penalizes other websites for having ads “above the fold” but when I search for something on Google.com I see ads on the google results page that i would consider “top heavy”.

    Hypocritical ..maybe I don’t see google penalizing itself for having top heavy ad result pages.

  • Gregory Jewell

    well, disgusting Matt..

  • http://www.candleforex.com/ CandleForex

    I see what your saying. However how many people do you know even use a 1024×768 resolution?

    I for one wont work on a monitor with less than 1680 X 1050 resolution.

    Some of the time though I use two 22″ monitors each at 1680 X 1050 resolution. Most of the time I use all three 22″ monitors each at 1680 X 1050 resolution.