Google+ Profiles Will Be Public: Google To Terminate All Private Profiles After July 31st

There was speculation back in March that Google was going to launch a  social network when it was announced that there would be no more private Google profiles after July 31st.   The launch of Google+ solidified this stance as on Google’s public profiles page it states:

The purpose of Google Profiles is to enable you to manage your online identity. Today, nearly all Google Profiles are public. We believe that using Google Profiles to help people find and connect with you online is how the product is best used. Private profiles don’t allow this, so we have decided to require all profiles to be public.

Keep in mind that your full name and gender are the only required information that will be displayed on your profile; you’ll be able to edit or remove any other information that you don’t want to share.

If you currently have a private profile but you do not wish to make your profile public, you can delete your profile. Or, you can simply do nothing. All private profiles will be deleted after July 31, 2011.

So if you are looking to use Google+, you must have at least your full name and gender shown publicly to participate.   Google Buzz encountered some issues early about forcing users to be public, but then changed its stance.  This does not look to be the case with Google+ as these changes were premeditated and have been announced for almost 3 months now.

This is also much different than Facebook’s privacy as you are able to virtually vanish by disallowing people to search for you, friend request you, message you or see any of your info.  In Google+, if you have a profile, others can find you within the Google+ network.

One nice feature that Google does give users is the ability to remove their profile from showing in Google search.  By going to your account page, you can uncheck the “Help others find my profile in search results” button to be removed from the results pages.

If you would like to know how your Google profile looks to the public, you can quickly view how others see you, much like Facebook’s “Preview My Profile” feature.  To do this, simply click on your Google profile and type in a user’s name or ‘Anyone on the web’  in the ‘View profile as…’ box:

This is a very strong move by Google that solidifies its push behind social media and The Google+ Project.  If you want to participate in Google+ after this month, you will do so with a public profile.


Related Topics: Channel: Social | Google: Google+ | Top News


About The Author: is the Chief Marketing Officer for Cypress North, a company that specializes in social media and search marketing services and web-based application development. He has been in the Internet marketing industry for 6+ years and specializes in Social Media Marketing. You can also find Greg on Twitter (@gregfinn) or LinkedIn.

Connect with the author via: Email


Get all the top search stories emailed daily!  


Other ways to share:

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • Ash Nallawalla

    I think this will reduce the privacy litigation that might occur some day. By stating the ground rules before opening the flood gates, G is playing it safe.

  • Josh

    This is a sinister trend among social networking services. Quora recently asked me to verify my account with a Government-issued ID.

    You shouldn’t have to use your real name or publicly identify yourself to evil scrapers or even to Google, who personally identify you through cookies, ads, and Analytics as you browse the Web.

    The Blogosphere should say, \No.\

  • M.M.D.

    I would agree with both, Ash and Josh above, but privacy on the web remains a tightrope walk. On the one hand I see Google’s need to gain traction in the social networking space and by starting early on clarifying and openly discussing privacy aspects and implications users should be aware of what they’re buying into. On the other hand, there’s always the danger that corporations end up knowing more about you than you do about yourself – particularly if that information is abused.

    As a minimum users need to be able to manage the level of information about themselves out there, the level of information that remains with corporations (or any other businesses) and be in control of what’s publically available.

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest


Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States


Australia & China

Learn more about: SMX | MarTech

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!



Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide