Three hot areas of marketing are social, local and mobile. There’s even a name for the collision of all three: SoLoMo. Nielsen and NM Incite have created infographics with interesting figures in each area.
Parents turn out to be big on social media. Nearly half of visitors to local deals sites recommend those sites. Smartphone users spend two-thirds of their time using their phones on apps, rather than talking. And more:
Want the infographic for yourself? You’ll find it here: Infographic: The Most Valuable Digital Consumers.
Want to learn more about SoLoMo? Search Engine Land’s SMX Social Media Marketing conference next month in Arizona has a “SoLoMo: Social, Local & Mobile – A Crossroads Of Opportunity” session happening. It’s just one of several great sessions you’ll find on the full agenda.
Also consider subscribing to one of Search Engine Land’s three free columns in the social, local and mobile areas: