• Marcelo Antelo

    Danny, interesting findings but scarry is to conclude that if this happens with Moving certainly occours with many many other segmented (or wide) verticals like cars parts, dogs pets, travel discounts…

  • http://twitter.com/YoungbloodJoe Joe Youngblood

    Moving Cost sounds like a vertical site. I mean it sucks that they are all owned by the same company, but are they actually useful? if so then I dont think the committee’s report is very valid.

  • http://www.MyMovingReviews.com/ Martin Panayotov

    Hey Danny,
    Great article. We are dealing with that from a long time now at http://www.MyMovingReviews.com
    There are many brokers that pretend to be actual moving companies. We will see if the US Senate will be able to deal with the challenge.

  • Maurice Walshe

    Interesting but a bit it does seem to be industries that use
    heavy use of intermediaries, insurance hotels, and so on that have the worst
    spam – maybe affiliates are going to be regulated more.

    Though trying to get a search engine to solve a NP complete
    problem when it might be simpler to make this sort of “spurious contract obtained
    by deception” illegal – as slamming is in telecoms strikes me as “brave” to borrow one of Sir Humphreys

    Could John as chair not get a bill to this effect onto the timetable
    in the senate – and I Believe that the Senate has the same mechanisiam as the 10 min Bill rule in the HOC.

  • http://www.esocialmedia.com Jerry Nordstrom

    Did the Senate just figure out how virtually EVERY vertical has lead generation schemes like this? Welcome to the Internet boys, a bit late to your first rodeo, but please set down and let me serve you four fingers of reality.

    Google’s response has always been – We can’t police the validity of our advertisers nor Search Results claims or tactics. Translation – money is too good and risk for stepping into the fray too dangerous. I have documented, demonstrated and presented 10 cases of clear violations of both Google’s formal policy and FTC law. Response from Google – We have taken action but are not able to disclose to you what that action is. Summary, Nothing changed and those companies sold or went bankrupt after helping balloon the debt and loan industry pre 2008.

    I understand the Senate is moving to stop a particular form of advertiser manipulation/deception, but taking action against the Moving Industry? Really that’s the big threat? Try the mortgage industry, Reverse loans, Education and Student loans – Impacts many thousands more consumers than a rogue moving company.
    And as I rant on this issue that clearly hits a personal and raw nerve let me pose this question.

    When will the Senate Committee look at how they advertise and market themselves as politicians? Clearly if a politician can make false and misleading promises to get elected and never deliver upon them, not even so much as try to deliver on them… how in the world can they look the American business community in the eye and say – Your practices are false and misleading?

  • http://www.facebook.com/people/Ben-Guest/100002606955053 Ben Guest

    YES! Hopefully, this will trickle over to the automobile moving industry.

    I guess those old guys in the Senate just don’t get the internet. It’s one of the easiest ways to scam people.

  • http://www.facebook.com/people/Ben-Guest/100002606955053 Ben Guest

    Crazy world we live in, huh?

  • http://www.facebook.com/people/Ben-Guest/100002606955053 Ben Guest

    Ok, let’s look at what you’re saying here.

    Yes, we want the search engines to police the internet when it comes to federal investigations.

    Even if the sites are taken offline, they can 301 redirect it to another site and the old site is still in the index, is it not? So yes, the SEs must know to take it out of their index as we all know Google is more reactive than proactive.

    They are not asking to remove the entire market. They simply asked to better the algorithm to handle bad sites like these that have the bad reviews, consumer complaints, manipulative practices, etc. This is where the star rating signal comes into play, HOWEVER, Google is also aware competitors talk crap on competitors so how do you know if the complaint is really legit? Tough for any algo.

    No, I do not see it as an Apple Map issue. This is scamming sites taking people’s money. People do not buy iPhones for the mapping/GPS system. If they do, that is their mistake of I gotta have the new now! But we all know most consumers are followers, and should know by now to wait on technology when it is released. Please take my advice regarding this as I have an electronic/computer engineering background…

    The FTC isn’t doing their job. Just look at what Danny boy has posted regarding that this past month.

    And from what I see, Google isn’t doing their job either as far as that algo goes. 500 updates and these sites are still ranking???? That’s interesting…

  • http://www.aussie-storage.co.uk/ NatalieDiaz123

    Some of the update that Google has implemented were in the favor of genuine business. These are necessary to avoid the spam and the in near future The steps should be taken after a complete analysis.

  • http://twitter.com/incrediblehelp Jaan Kanellis

    All this shows are search engines continued faults and inadequacies when it comes to quality results. Simply put you can still use techniques against “guidelines” and gain successful rankings. Bad guys can still win, while webmasters that do nothing but white hat can get get caught up in these fish net algorithmic updates.