Discover what's up in the business of marketing each Friday.
Xerox Sues Google & Yahoo Over Search Patent. Copy That!
Google, Yahoo Sued by Xerox Over Search Query Patents Bloomberg reports Xerox has sued Google and Yahoo over search patents Xerox holds.
Xerox says one patent automatically generate a query based on keyword searches, where Google’s AdWords & AdSense and Yahoo’s Search Marketing, YPN and other products allegedly infringe on. Another patent Xerox is suing the companies over is based on updating pages based on user reviews.
Xerox sued Google and Yahoo on February 19th in federal court in Wilmington, Delaware. Xerox wants both compensation and to prevent Google and Yahoo from using the technology.
Bill McKee, a spokesman for Xerox told Bloomberg:
We’ve been in dialogue with Google and Yahoo for some time without coming to a resolution. We believe we have no option but to file suit to properly protect our intellectual property.