Brian Smith

Brian Smith is Director of Local Search Strategy at Rio SEO, a leading local search marketing software company for enterprise brands. Over more than a decade, clients relied on Brian's local marketing expertise for solutions to their most vexing local visibility challenges. When this Montana native isn’t busy delivering brands exceptional value for their local efforts, you can find him chauffeuring his kids to dance practice and sporting events.

Google Business Profile

Where to go next with your Google My Business listing

So, you've set up your Google My Business listing but still aren't seeing results. What's the next step? Columnist Brian Smith lays out some suggestions to further optimize your listing for better local search visibility.

Amazon

The future of local discovery

Columnist Brian Smith discusses some of the recent developments and technology that will impact local search, both in the short term and the long term.

Local

The importance of local authenticity

When deciding which local businesses to patronize, consumers choose ones they know and trust. Columnist Brian Smith shares tips for marketers looking to help their businesses cultivate a strong image within their local communities.

SEO

The future of the map

The leap from physical to digital maps was game-changing for marketers and consumers alike, but what's next on the horizon? Columnist Brian Smith explores some possibilities for the future of mapping.

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