Google Featured Snippets are changing fast and now there’s an extra layer of complexity.
It may not improve SEO, but targetText's ability to highlight text on a web page has potential for other use-cases.Brodie Clark | Nov 6, 2019 at 7:00 am ET
When FAQ Schema first launched, it was an exciting time for SEO. But the excitement soon turned to frustration (for some), with the guidelines for implementation being so broad they applied to just about any page on the web.Brodie Clark | Oct 7, 2019 at 2:03 pm ET
New SERP features in the US will soon be rolled out globally and involves the use of inputs and tools that we wouldn’t normally associate with SEO: product feeds through Google’s Merchant Center and Manufacturer Center.Brodie Clark | Sep 3, 2019 at 11:11 am ET
Google Business Profile
Over the past couple of years, Google has been consistently expanding upon its functionality for extracting information and displaying in local search results. Here are four features and how they operate.Brodie Clark | Mar 21, 2019 at 8:00 am ET
In a recent Webmaster Hangout, Google’s John Mueller said there is no particular markup that he is aware of used to generate Featured Snippets. But clear content structure, like using a table, helps a lot.Brodie Clark | Feb 25, 2019 at 8:00 am ET