Chris Corrado

Chris Corrado is the VP of customer strategy for Sidecar and a member of the company’s senior leadership team. He oversees the department of customer strategy managers and analysts who help retailers excel in search, social, and marketplace advertising. He also contributes to Search Engine Land and Sidecar's research and analysis of the retail marketing space. Chris is a veteran of the search and e-commerce marketing industries and has managed multimillion-dollar ad budgets to position retailers to succeed across channels in a complex and constantly evolving environment.