Emina Demiri-Watson

About Emina Demiri-Watson

Emina has over a decade of experience in digital marketing and describes herself as "too curious to specialize," and a “firm believer in the value of full-stack marketers”. Her passion for SEO stems from its unique blend of technical, analytical, and creative elements, aligning perfectly with her skills. As the Head of Digital Marketing at Brighton-based digital marketing agency Vixen Digital, Emina champions channel alignment, a consultative approach to client relationships and being data-driven as well as data-realistic. Throughout her career, she has led multichannel teams and delivered undeniable results to a wide range of businesses. Emina actively contributes to the industry as a published author, a mentor in groups such as Women in Technical SEO, an event speaker and a co-host of the "SEOs Getting Coffee" podcast. Her collaborative spirit and enthusiasm for knowledge-sharing also make her a regular guest on industry podcasts.