Jayson DeMers

Jayson DeMers is the founder and CEO of EmailAnalytics, a productivity tool that connects to your Gmail or G Suite accounts.


Can we machine-learn Google’s machine-learning algorithm?

As Google becomes increasingly sophisticated in its methods for scoring and ranking web pages, it's more difficult for marketers to keep up with SEO best practices. Columnist Jayson DeMers explores what can be done to keep up in a world where machine learning rules the day.

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The Case For Niche SEO Specialists

Columnist Jayson DeMers argues that when it comes to SEO execution, hiring a team of experts (rather than a single, well-rounded SEO practitioner) can make all the difference.

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