Madalyn McConnell

Madalyn McConnell began her career in paid social campaigns in 2011 when Facebook only offered Page Like ads. Over the years, she’s worked for some of the world’s largest advertising and public relations agencies and managed paid social campaigns for various clients, including eBay, iRobot, GODIVA and TD Ameritrade. Madalyn now serves as a director of digital advertising at Closed Loop, empowering clients with her data-driven approach and expertise in paid media algorithms. Madalyn currently lives in Virginia with her family.