Recovering SEO traffic and rankings after a website redesign
After a review to confirm a drop in traffic, there are some typical problems (like redirects, missing pages and domain issues) that can be fixed to get your SEO back on track.
Marcus Miller is an experienced SEO and PPC consultant based in Birmingham, UK. Marcus focuses on strategy, audits, local SEO, technical SEO, PPC and just generally helping businesses dominate search and social. Marcus is managing director of the UK SEO and digital marketing company Bowler Hat and also runs wArmour aka WordPress Armour which focuses on helping WordPress owners get their security, SEO and site maintenance dialled in without breaking the bank.
After a review to confirm a drop in traffic, there are some typical problems (like redirects, missing pages and domain issues) that can be fixed to get your SEO back on track.
Marcus Miller | Nov 15, 2018 at 7:30 am ETMost small businesses can perform a simple audit and improve their SEO considerably without involving an agency. Ten steps you can take to get started.
Marcus Miller | Sep 28, 2018 at 1:34 pm ETWhere can you put 20% effort for 80% SEO return? Contributor Marcus Miller outlines SEO tactics SMB owners can use for easy but effective wins.
Marcus Miller | Aug 31, 2018 at 4:21 pm ETContributor Marcus Miller outlines how to use 3 free tools that test page speed and work to turn your site into a lean, mean, speedy fighting machine.
Marcus Miller | Aug 3, 2018 at 12:18 pm ETThe way Google Analytics reports bounce rate and time on page leave a lot to be desired. Contributor Marcus Miller outlines two easy ways to get better data on single-page visits so marketers understand how users engage with their content.
Marcus Miller | Jul 6, 2018 at 10:55 am ETUnderstanding the intent behind the keywords you target simplifies the entire SEO process, says contributor Marcus Miller. Here is a look at how to understand and categorize keywords based on intent.
Marcus Miller | Jun 8, 2018 at 9:15 am ETContributor Marcus Miller gives us an overview of international and multilingual SEO and lists ways hreflang tags can be used to help search engines understand language and regional content variations.
Marcus Miller | Apr 20, 2018 at 11:15 am ETCombining international and multilingual SEO can get complicated. Contributor Marcus Miller walks us through the details of using International SEO tactics and multi-language content on global websites.
Marcus Miller | Mar 26, 2018 at 1:21 pm ETContributor Marcus Miller provides an overview of how to implement an international SEO strategy and suggests what is right for your company will depend on your objectives, budgets and marketplace.
Marcus Miller | Feb 19, 2018 at 10:44 am ETColumnist Marcus Miller explains how to make the most of your website redesign so that you not only preserve your SEO efforts but embrace the new opportunities that come with relaunching a site.
Marcus Miller | Jan 19, 2018 at 11:24 am ETHow can you set and achieve aggressive yet realistic SEO goals in 2018? Columnist Marcus Miller explains what SMART goals are and how to apply them to your SEO campaigns.
Marcus Miller | Dec 29, 2017 at 11:23 am ETWondering where to start with your SEO strategy? Columnist Marcus Miller explains how to identify your business's strengths, weaknesses, opportunities and threats to determine where best to direct your search marketing efforts.
Marcus Miller | Nov 29, 2017 at 3:08 pm ETSearch engine optimization (SEO) can be complex, but columnist Marcus Miller simplifies it by breaking down its key elements into four main categories.
Marcus Miller | Nov 1, 2017 at 4:00 pm ETWondering how to obtain the elusive "position zero" in Google search results? Columnist Marcus Miller discusses how to target answer boxes and related questions.
Marcus Miller | Sep 29, 2017 at 11:57 am ETDigital marketers agree about the importance of SEO and content marketing, but contributor Marcus Miller says they're too often kept in completely separate silos. Here's how to bring them together.
Marcus Miller | Sep 1, 2017 at 10:27 am ETGreat SEO does not exist in a bubble, but is part of a broader marketing framework. Columnist Marcus Miller explains how an awareness and understanding of this framework can improve SEO performance.
Marcus Miller | Aug 4, 2017 at 3:01 pm ETHow much should you be paying for search engine optimization (SEO)? Columnist Marcus Miller breaks down what factors go into SEO pricing.
Marcus Miller | Jul 7, 2017 at 11:19 am ETAre you a small business owner looking to get started with SEO? Columnist Marcus Miller has written up this starter guide for beginners outlining what you need to know.
Marcus Miller | Jun 26, 2017 at 9:09 am ETNot sure whether your business would benefit more from PPC or SEO? Columnist Marcus Miller breaks them both down, providing insight into where they fit within your larger marketing plan.
Marcus Miller | May 12, 2017 at 10:47 am ETSEO is important to any business that operates online, but many don't realize that search engine optimization needs to be built into the web design process -- not added in later. Here, columnist Marcus Miller has provided a comprehensive guide to SEO and web design.
Marcus Miller | Apr 19, 2017 at 12:33 pm ET