How to use the Knowledge Graph for higher rankings
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted...
Ryan's pretty much your average guy, except for the average part. He is the owner and founder of Shelley Media Arts LLC. He is passionate about helping companies make a more personal connection online with their customers and prospects. Ryan is active in influencing and promoting human driven SEO, personalized marketing and empathic leadership. When he's not working in the "shedquarters" you can find him hanging at the beach with his family or jamming out in the playroom with his 2 young sons. Check out SMA's blog for more great content.
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted...
Contributor Ryan Shelley explains that technical SEO is more important than ever -- but for long-term ranking success, understanding how Google...
So, you've got a list of potential linking partners, but how do you qualify them? Columnist Ryan Shelley shares his...
SEOs have access to massive amounts of data, and columnist Ryan Shelley asserts that we must learn how to overcome information overload and focus on...
Columnist Ryan Shelley discusses the three essential goals any SEO campaign must achieve: visibility, traffic and...
Of all of the possible SEO problems to tackle, columnist Ryan Shelley says duplicate content is one of the easiest. Learn why, and get the scoop on...
When it comes to choosing a domain name for your business, you've got more choices than ever. Columnist Ryan Shelley provides suggestions for...
There are many factors that contribute to high search engine rankings, but columnist Ryan Shelley argues that we often overlook the most important...
Columnist Ryan Shelley explains why a good site structure can be highly beneficial for your search engine optimization efforts -- and your...
Driving more traffic is only good if you're driving the right traffic. Columnist Ryan Shelley outlines three simple conversion goals you can track...
What do current trends say about the direction of search, and how can you prepare? Columnist Ryan Shelley shares his predictions for the...
Search engine optimization (SEO) is often focused on achieving high rankings in search results pages. But columnist Ryan Shelley explains why this...
You can be well-versed on all the latest SEO trends, but columnist Ryan Shelley notes that you need to get the fundamentals down...
Looking to optimize your business website for local search, but not sure where to start? Columnist Ryan Shelley provides some tips for...
Content is an important part of search rankings, but columnist Ryan Shelley reminds us that quality trumps...
Columnist Ryan Shelley recounts some of the biggest SEO developments of the year and makes some predictions for...
Now that Google is officially testing a mobile-first index, columnist Ryan Shelley believes it's well past time to get aboard the mobile-friendly...
Heard about a new update to Google's organic search ranking algorithm? Don't panic! Columnist Ryan Shelley shares his tips for responding to these...
Columnist Ryan Shelley believes that good long-tail keyword targeting is all about knowing your audience -- something Netflix excels...
On a fundamental level, effective search engine optimization (SEO) is about creating connections with your target audience. Columnist Ryan Shelley...