Sam Gipson is an independent SEO Consultant based in London, drawing on over a decade of experience in digital marketing. As a former SEO Director at Ayima Search Marketing, Sam has worked with some of the biggest brands in the UK and US. Sam specialises in technical SEO for ecommerce and has worked on many international campaigns across retail, fashion, travel, telecoms and publishing.
Contributor Sam Gipson troubleshoots issues with a client's hreflang implementation, testing to see if JavaScript elements might interfere with Google recognizing these tags.