Bill Tancer Keynote: Desperately Seeking Hot Photos Of Sarah Palin & Other Search Trends

By Danny Sullivan

Published: October 20, 2008 at 5:02 pm

[vimeo]https://vimeo.com/1995545[/vimeo]

It was a real pleasure to have Bill Tancer, author of the new book “Click: What Search Activity Tells Us About Society,” give a keynote presentation at our SMX East search marketing conference earlier this month. His keynote is now available online here and can be watched above. Best part: when Bill explains how he altered search behavior relating to “hot photos” of Sarah Palin just by writing about it.

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About the author

Danny Sullivan

Danny Sullivan was a journalist and analyst who covered the digital and search marketing space from 1996 through 2017. He was also a cofounder of Third Door Media, which publishes Search Engine Land and MarTech, and produces the SMX: Search Marketing Expo and MarTech events. He retired from journalism and Third Door Media in June 2017. You can learn more about him on his personal site & blog He can also be found on Facebook and Twitter.