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    Bing adds hotel booking filter, home services pricing & coupon deals in search

    Bing launches new intelligent search features to help you make better buying decisions.

    Bing Teal Logo Wordmark4 1920

    Bing has announced an array of new “intelligent search” features around hotel searches, home cost and pricing guides and also coupon and deal snippets in search. Bing said it hopes these features let searchers save money and make better decisions when booking a hotel, hiring a contractor for their home or finding good deals online.

    Hotel booking

    When you are looking for a hotel to stay at, Bing can now give you options to search for a specific hotel by date and see the prices across several booking sites. They even show you photos of the hotel, the class and other booking tips for that hotel. Bing said it “display[s] booking tips when you’re looking at hotels for which there are competing options you may not have considered.”

    Hotelbooking

    Bing also shows you historical price trends for the date range you’re exploring in this grid:

    Hotelbooking3

    Plus Bing has this massive comparison view that provides a comprehensive overview of pricing by hotel option. It shows hotels in a grid with their price, ratings, class level, amenities and more.

    Hotelbooking4

    Home cost repairs & job features

    What if you needed to fix something in your home? Build a fence around the property to keep out those pesky neighbor kids? Paint a bedroom or fix a broken leaky faucet? Bing can help you with that too! Bing said they can show you “cost ranges to provide transparency for home services like sink installation costs and toilet repairs.” They get the data from Porch, a home service provider portal.

    This is what the search results look like:

    Costguide

    Then, after you find out how much it should cost, Bing will let you find local businesses using Yelp to request a quote from several of those vendors.

    Services Booking

    Coupons and deals

    Finally, Bing also added a new snippet feature to show you deals on a site. Bing said, “We now aggregate deals across first- and third-party listings, then display them when you search for retailers or coupons. We surface relevant insights like ‘expiring soon,’ whether the offers are online or in-store only, and more.”

    It is unclear if you need schema on your site to showcase these new deal/coupon snippets. Here is what they look like in Bing:

    Coupons


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    About the Author

    Barry Schwartz

    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.