SEO isn’t just 10 blue links anymore

By Edna Chavira

Published: March 11, 2025 at 10:34 am

Search has transformed. AI-powered results, featured snippets, “People Also Ask,” and Google’s Search Generative Experience (SGE) are redefining how — and where — visibility happens.

Join Wayne Cichanski, Vice President of Search & Site Experience at iQuanti for SEO Beyond Just the Ten Blue Links! He’ll share a data-driven SEO 2.0 framework designed to help brands systematically claim high-impact search shelf-space — and convert visibility into measurable results.

In this live session, you’ll learn:

How to analyze and win across modern SERP features
A blueprint for aligning structured data, content, and intent
Real-world strategies for navigating SEO volatility

Whether you’re leading digital strategy or scaling performance SEO, this session will reshape how you think about search. Save your spot today!

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Digital marketing Google Search engine optimization Search engine results page Search Generative Experience Structured data

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Editorial disclosure

Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

About the author

Edna Chavira

Edna Chavira is the Senior Director of Marketing Services at Third Door Media. She has over 20 years of experience helping B2B companies generate leads and acquire customers.