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    Bing Admits They Need To Do Better With Webmaster Communication

    In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development Manager of the Index Quality team, said you can expect Bing to do more proactive communication on the Bing Webmaster Blog in the future. Igor said Bing needs “to do a better job of proactively communicating updates” and they realize […]

    In a blog post today on the Bing Webmaster Blog, Bing’s Igor Rondel, Principal Development Manager of the Index Quality team, said you can expect Bing to do more proactive communication on the Bing Webmaster Blog in the future.

    Igor said Bing needs “to do a better job of proactively communicating updates” and they realize that now. So going forward, you can expect the Bing Index Quality team to post on the webmaster blog every few weeks. Specifically, they said they would do regular updates on a bi-weekly or monthly basis.

    They also promised to (1) actively monitor and respond to your questions and comments and (2) cover topics ranging from blogging about the latest and important updates in this space to spotlighting some of the cool innovation they are working on as well as providing a heads up about potential traffic impacting changes being rolled out.

    The first topic they covered was on filtering low quality links in their search results. This was not an announcement, just a discussion on their principles behind it. The post goes into how Bing “assess web documents against quality, ‘appropriateness’ and other standards, take action if needed and share this information with downstream components.”

    In the next post on the webmaster blog you can expect them to cover the new and improved Bing Site Safety Page.


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    About the Author

    Barry Schwartz
    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.