Google Adds Maps, Local Search For 30 Countries In Africa

Relying largely on crowdsourcing and its MapMaker product, Google announced the addition of maps and local business search for 30 countries across Africa: Our big announcement today is that we are launching Maps domains for 30 countries across Africa. So what’s on offer? As well as searching online Maps for towns, highways, or roads, Google […]

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Relying largely on crowdsourcing and its MapMaker product, Google announced the addition of maps and local business search for 30 countries across Africa:

Our big announcement today is that we are launching Maps domains for 30 countries across Africa. So what’s on offer? As well as searching online Maps for towns, highways, or roads, Google Maps users can now find local businesses. This could be a burger place in Lagos, a garage in Kampala, a hairdresser in Accra or an airport shuttle in Dakar. Any business anywhere can add their own business listing for free via the Google Maps Local Business Centre. Businesses can also improve their websites and help customers locate them by installing the Maps API.

This also extends into mobile as well.

There are a total of 47 countries on the African mainland and 53 in all if island nations are included. Looking for a hotel in Casablanca Morocco? There’s now a comparable experience to what users in Europe and North America are used to (no Street View however). It’s not clear how complete or accurate the data are however.

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Bing offers maps for Africa but doesn’t appear to have any local data.

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About the author

Greg Sterling
Contributor
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

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