Google Ads outage disrupts campaigns
Google Ads is experiencing technical issues, causing error messages, slow response times, and disruptions for advertisers.
Google Ads is experiencing technical issues. Users are reporting error messages, slow response times, and other unexpected behavior when accessing the platform.
Why we care. For advertisers running time-sensitive campaigns or monitoring performance, any downtime or latency in Google Ads can lead to missed opportunities, delayed optimizations, and potential revenue loss.
What they’re saying:
- Google has stated it is actively investigating the problem and will share updates as they become available.
- Frustrated advertisers have taken to social media, reporting delayed ad approvals and difficulty accessing account data.
What’s next. Advertisers should monitor the Google Ads Status Dashboard for real-time updates and prepare contingency plans, such as pausing high-spend campaigns or shifting budgets to other platforms if issues persist.
Normal service resumed. As of Tuesday 6.46 AM UTC, Google reported that the issue is resolved, so just over 6 hours of disruption.
Related stories
New on Search Engine Land
About the author
In 2008, Anu's career started with delivering digital marketing campaigns (mostly but not exclusively Paid Search) by building strategies, maximising ROI, automating repetitive processes and bringing efficiency from every part of marketing departments through inspiring leadership both on agency, client and marketing tech side.