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Google Puts Custom Ebola Info Box At Top Of Search Results & Offers To Match Donations To Help Fight Deadly Outbreak

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Google announced today it has launched a public fundraising campaign to help support nonprofits fighting to contain the ebola virus outbreak, and is offering to give $2 for every $1 donated.

The site has also added ebola information as a direct answer in its search results.

A Google search for “ebola” will result in the following box at the top of the search results, offering a brief explanation of the virus sourced from the CDC, along with a “What you need know” summary.

ebola search results

For the fundraising campaign, Google not only is matching public donations, but has donated $10 million which it says will go to agencies like InSTEDD, International Rescue Committee, and the U.S. Fund for UNICEF.

Following Facebook’s lead, Google has included a “Donate” link on the top of its homepage in Chrome to help with its fundraising efforts:

Google ebola donation request

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About the author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.