Google Revamps Link Reports In Webmaster Tools

By Barry Schwartz

Published: October 13, 2010 at 3:07 pm

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The Google Webmaster Central Blog announced they have updated the link reports within Google Webmaster Tools.

The new reports show you three things in general:

The domains linking most to your site
The pages on your site with the most links
A sampling of the anchor text external sites are using when they link to your site

You can drill down to specific URLs and pull similar data. Here are some pictures of these reports:

This is now live for you to play with in your Google Webmaster Tools account.

I should note that Bing is expected to launch link reports in Bing Webmaster Center soon.

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About the author

Barry Schwartz

Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.