Google Testing A New Mobile Friendly Design Using Material Design Format
Google is testing a new mobile design interface, using the design principles from “material design,” that Google themselves has been heavily promoting. The new interface was first noticed by SEER Interactive and later by Android Police and Google Operating System shows how this is not a small test. Google is actively trying out the new […]
Barry Schwartz on October 27, 2014 at 9:30 am | Reading time: 1 minute
Google is testing a new mobile design interface, using the design principles from “material design,” that Google themselves has been heavily promoting.
The new interface was first noticed by SEER Interactive and later by Android Police and Google Operating System shows how this is not a small test. Google is actively trying out the new design on many users.
Here are screen shots of the static look of the design:
Before:
After:
Here is a video showing the animations in the design, as the user flows through the various screens:
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About the author
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.