Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.

Search Engine Land Awards Gala spotlights top performers in the SEO & SEM industry

Here's the full list of winners from last night's third annual awards event, sponsored by Google, Acronym Media and Stone Temple.

Amy Gesenhues on October 26, 2017 at 11:50 am

The SEO and SEM industry came out in full force at last night’s third annual Search Engine Land Awards Gala in New York City.

Created by Search Engine Land and held in conjunction with this week’s SMX East Conference, the event recognized top performers across 24 different award categories, including Best B2B SEM Initiative, Best SEO Initiative, Best Search Marketer of the Year and Search Agency of the Year.

“It’s my third year as a judge, and the industry continues to blow us away with the incredible work happening in search marketing,” said Search Engine Land Associate Editor Ginny Marvin, who emceed the event along with Search Engine Land Editor in Chief Michelle Robbins.

“What struck me about all the entries was not just the comprehensiveness of the campaigns,” said Robbins, “but the creativity and unique approaches to problem-solving demonstrated in the work.”

In addition to recognizing the best and brightest in the industry, the event also benefited the non-profit organization Women Who Code, which received a portion of proceeds as a donation.

“We selected this charity because their work is centered around providing resources and opportunities for women to excel in technology careers,” said Robbins, “As a woman who’s been coding for 20 years now, at a company 71 percent powered by women, we are thrilled to be able to provide this assistance to bring more peers into the fold.”

Best dress man at the #LandyAwards with some really talented women from #smx @sengineland @MichelleRobbins @GinnyMarvin @elisabethos pic.twitter.com/uZv5srKNWB
— Barry Schwartz (@rustybrick) October 25, 2017

Event sponsors included Google, Acronym Media and Stone Temple. Derrick Djang, head of event marketing for Google, also took the stage to say a few words about last night’s winners.

“In my role at Google, I see a lot of events. It’s literally my job,” said Djang, “But the ones I’ve come to love the most are the ones like the Search Engine Land Awards, where our industry gathers to promote and celebrate innovation.”

Google’s Djang said he’s more and more impressed each year by the entries submitted, and that this year’s nominees completely blew him away.

“All of you in this room have raised expectations for what’s possible in advertising,” said Djang.

For anyone unable to attend last night’s event, here is the full list of Search Engine Land Award winners.

The 2017 Search Engine Land Award Winners

Best Retail SEM Initiative: Brainlabs
Best Retail SEO Initiative: iCrossing
Best Local SEM Initiative: DAC Group
Best Local SEO Initiative: Odd Dog Media
Best Mobile SEM Initiative: Precis Digital
Best Mobile SEO Initiative: Wolfgang Digital
Best B2B SEM Initiative: Reprise Media
Best B2B SEO Initiative: iCrossing
Best SEO Initiative — Small Business: Trimark Digital
Best SEM Initiative — Small Business: Todd Silverstein
Best Overall SEO Initiative — Enterprise: SapientRazorfish
Best Overall SEM Initiative — Enterprise: Nebo
Best Enterprises SEM Initiative — Travel & Lifestyle: Mediahub
Best Enterprise SEM Initiative — Financial Services: Merkle (US)
Best Enterprise SEM Initiative — B2B: Metric Theory
Best Enterprise SEM Initiative — B2C: Brainlabs
Best Cross-Channel Integration of Search: Precis Digital
Best Overall Search Marketing Initiative: Wolfgang Digital
Search Marketer of the Year: Genevieve Head-Gordon
Search Marketer of the Year: John Lincoln
In-House Team of the Year — SEM: UPMC Health Plan
In-House Team of the Year — SEO: Comcast Xfinity
Agency of the Year — SEM: Wpromote
Agency of the Year — SEO: HigherVisibility

Search Engine Land applauds this year’s award winners and sends thanks to all the participants who submitted entries. We can’t wait to see what you achieve next year!

About The Author

Amy Gesenhues

Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Search Engine Land and Marketing Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy's articles.

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.

We're listening.

Have something to say about this article? Share it with us on Facebook, Twitter or our LinkedIn Group.