SMX® – Search Marketing Expo & Conference Series
The editorial staff at Search Engine Land programs SMX® – Search Marketing Expo, the leading SEM & SEO industry conference series for search marketing professionals.
SMX® conferences take place around the world, check each location’s site for dates and registration details.
- SMX® Advanced – Seattle
- SMX® East – New York City
- SMX® London – UK
- SMX® Munich – Germany
- SMX® Paris – France
- SMX® West – Silicon Valley
You’ll find more news about our conference agendas, training workshops & networking opportunities at upcoming SMX events, plus live reports and recaps from past conferences below.
What does it take to be a winning team?
Send your crew to SMX West 2020 for a rewarding and productive team-building...
Google on building a better holiday omnichannel strategy
From optimizing for omnichannel ROI to dialing up in-store foot traffic, Google outlined key considerations for holiday campaigns at SMX East....
A framework for SEO success with structured data
Aleyda Solis and Chris Long share their approaches to using Schema to increase organic search...
Be the first to see the new SMX West agenda
3 lanes, no limits. Check out the sessions coming to SMX West...
Microsoft Advertising talks intelligence, UI updates, audience solutions in SMX keynote
Customer journeys are getting more complex and less linear, which means it's more imperative than ever for advertisers to understand the...
Rand Fishkin on optimizing for and against Google
The search veteran discussed how Google is entering new markets and what brands can do to insulate...
Search Engine Land unveils Periodic Tables of PPC at SMX East
The new resource breaks down key facets of paid search marketing, from ad types, to analytics and...
Want to speak at SMX West? Here’s how
The agenda for our upcoming SMX East show is live and we've opened up our "speaking pitch" form for select sessions for the show, November 13-14...
How to recognize a lost cause in SEO projects and request for proposals (RFPs)
Without giving away specific details in a proposal, here are some key indicators to assess if a client's team will actually support your...
Let’s kill the hourly rate: We are leaving money on the table
Creating a win-win partnership for agencies and clients depends on the understanding that marketing is an investment center, not a cost...
Pro Tip: Don’t add new services reactively
SMX East speaker Karl Sakas explains what you should do when a client requests a service your agency doesn’t...
Search Marketing Expo is next week. Will I see you there?
Join us November 13-14 in NYC for a firehose of search marketing content and unparalleled training with the...
SMX Advanced Overtime: Your questions answered about webspam and penalties
Bing's Frédéric Dubut and ex-Googler Fili Wiese covered a wide range of questions in Seattle and will be sharing more insights at SMX...
You’re about to miss Search Marketing Expo
SMX East kicks off in two weeks! Will we see you...
SMX Overtime: Rise of the PPC geek
The PPC track at SMX Advanced Europe discussed entity harvesting, automation, audience targeting, "broadience" and the need for better technical...
‘Burnout is real’: Why successful agencies prioritize time management skills
And the questions clients should be asking prospective agencies....
Your inside look at SMX East
Behold: The Big SMX Preview Is...
Facebook’s Campaign Budget Optimization is coming. Are you ready?
The time to start testing CBO is now, says Michelle Morgan of Clix...
There is hope after a site gets hit by a Google core update
Veteran SEOs Glenn Gabe and Lily Ray share their insights on Google's core algorithm...
8 Ways To Attend SMX East
Choose your SMX experience, register now, and join us in NYC November...