SMX® – Search Marketing Expo & Conference Series
The editorial staff at Search Engine Land programs SMX® – Search Marketing Expo, the leading SEM & SEO industry conference series for search marketing professionals.
SMX® conferences take place around the world, check each location’s site for dates and registration details.
- SMX® Advanced – Seattle
- SMX® East – New York City
- SMX® London – UK
- SMX® Munich – Germany
- SMX® Paris – France
- SMX® West – Silicon Valley
You’ll find more news about our conference agendas, training workshops & networking opportunities at upcoming SMX events, plus live reports and recaps from past conferences below.
SMX Overtime: Creating a video-first content strategy
SMX West speaker Joey Daoud explains why it's worth the time to go back and optimize older videos on...
How to optimize paid search and Amazon campaigns for seasonality success
Planning ahead (even in a time that's anything but "normal") can help ensure your business is best positioned for your peak periods....
SMX Overtime: Creating great content, FAQs and how to navigate approval limitations
Digital marketing strategist Ashley Segura answers questions from SMX West about how retailers and brands should be thinking about content and...
SMX Overtime: Managing your e-commerce category and product detail pages
E-commerce expert Tony Verre answers questions from SMX West about using product description feeds, reviews and URL...
Video: Detlef Johnson on SEO for developers
The longtime developer and SEO is working to bring the disciplines together....
Improve your SEO with new technical training at SMX Advanced
Check out the all-new programming coming to Seattle June 8-10....
Enter the 2020 Search Engine Land Awards — it’s your turn to win!
Categories range from small business SEM to enterprise-level SEO to Search Marketer of the Year and so much more!...
10 reasons to attend SMX Advanced
Learn experts-only tactics, tips, and techniques that can be immediately implemented to drive traffic, convert visitors, and grow your...
Amazon search ads: How to advertise on Amazon — profitably
Strategies to ensure your ad campaigns stay in the black as advertising on Amazon gets more...
3 tips for optimizing paid social campaigns for seasonality
How retailers can make their seasonal social ad dollars go further....
Know your site. That’s how you stay ahead of algorithm updates
RankRanger’s Mordy Oberstein discusses a common trait among sites that lose after an algorithm update and ways to strengthen your site’s...
SMX Advanced registration is open!
Secure your seat today and lock in lowest rates -- up to $900 off on-site...
How to tackle rising Facebook CPAs
Madeline Fitzgerald of 3Q Digital offers tips for making the algorithm work in your...
A quick guide to understanding Google’s quality rater guidelines
Jennifer Slegg explains the most important themes for...
How digital commerce marketing is reshaping search, marketplaces and social
Marketing executives from Procter & Gamble and Under Armour talked SEO, customer experience, and the influence of D2C....
E-commerce category pages outperform product detail pages in SERPs
New data finds category page optimization is a valuable area to prioritize to boost your organic search rankings and...
Introducing the Periodic Table of Digital Commerce Marketing
Packing an astonishing amount of information into an easy-to-digest visual, it's well worth the...
An agency veteran goes in-house to help build and lead a new PPC team
T-Mobile's Natalie Barreda shares insights on bringing PPC in-house -- and advice for building strong agency...
Attend Search Marketing Expo next week for FREE
Join hundreds of search marketers next week in San Jose for an unrivaled training experience!...
Paid search marketers can find success with top of funnel campaigns
The key to finding success with these type of campaigns is knowing when to leverage...