SearchCap: The Day In Search, January 29, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Good Bye Winter, Hello Santa Clara. PPC Marketer’s Dream Agenda I suppose the next best thing to dreaming about leaving the cold New Hampshire winter is to actually do it! Can’t […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Good Bye Winter, Hello Santa Clara. PPC Marketer’s Dream Agenda
I suppose the next best thing to dreaming about leaving the cold New Hampshire winter is to actually do it! Can’t think of a better way to toss off winter blahs than with a few days at SMX West. […]
- Yelp Ratings Appear In Google AdWords
I received a screenshot in email of an AdWords ad for a San Diego auto repair shop that featured Yelp ratings (and a link to the Yelp review) in the AdWords copy. Here’s a screen of the ad: […]
- Microsoft Earnings Beat Estimates Online Services Post Loss, More On Bing And The iPhone
Microsoft had a “blow out” quarter in which it saw $19.02 billion in revenue, a 14 percent increase from $16.63 billion in the same fiscal quarter a year ago. This was largely about the success of PC OS Windows 7. That’s the story: people like it and are buying PCs. Everything else is a bit […]
- Goojje, A Google China Knockoff
The Chosun Ilbo reports a new Google China has launched, a knockoff, named Goojje.com. It was made in response to Google saying they may have to shut down their Google.cn search engine a few weeks back.
It is a basic search engine, not affiliated with Google in anyway. It does however play on the […] - Google Mobile Image Search Gets Popular Images
The Google Mobile Blog announced that Google has added to their images home page on Android, iPhone, Palm and other smart phone devices a new user interface. When you visit Google Images on those devices, you now see “popular images” and a link to browse more popular images. Here is the home page: […]
- Click To Conversion Time (Part I): What This Metric Can Tell You About Your Clientele
An often-overlooked metric is the time taken from the first click on an ad to the final conversion of the keyword. That is, the total conversion time for a keyword in a given campaign. While this metric may seem relatively unimportant to ROI (for instance), it can help you understand your clients and also help […]
- The Algorithm Chasers
When the Fort Hood, Texas shooting rampage hit the news, a small staff of news folks were trying to determine which words to use for their online news stories on the topic. The goal was to get Google News to find and rank their article higher than their competition.
They struggled with the difference of the […] - Google’s Proposal For Crawling AJAX May Be Live
In October 2009, Google proposed a new standard for implementing AJAX on web sites that would help search engines extract the content. Now, there’s evidence this proposal is either live or is about to be. Read on for more details on the proposal, how it works, and why it might be past the proposal stage. The […]
Search News From Around The Web:
Applications & Portal Features
- delicious blog » Filter and browse, blog.delicious.com
- Send Really Big Attachments with Yahoo! Mail, www.ymailblog.com
Business Issues
- Google’s Privacy Principles, Official Google Blog
- Google is another country, The Guardian
- New York examines Web marketing ‘scam’, CNET News
Link Building
- What Has Edward Bernays Taught Me About Link Building, Search Engine Journal
Local, Maps & Mobile
- Citysearch in Massive Local ‘Hub’ Effort, gesterling.wordpress.com
- More On Google’s User Generated Content Tower Of Power, blog.telemapics.com
Other Items
- Bing – Exploring Mars With Bing, www.bing.com
- Google boss worries about teen reading, news.yahoo.com
Paid Search & Contextual
- Troubleshooting tips part I: Implementing your ad code, Inside AdSense
- Google Suggest AdWords Ads In The Wild, Search Engine Roundtable
- What’s New With AdSense Publishers?, Search Engine Roundtable
Searching
SEM Industry
- Mahalo Sells Corporate SEO Services?, SEO Book
- Ruud Questions: Julie Joyce, Search Engine People
- Video Recap of Weekly Search Buzz :: January 29, 2010, Search Engine Roundtable
SEO & SEM
- Cracking the Google Algorithm, and Understanding Search Patents with Ted “tedster” Ulle, Stuntdubl.com
- Request visitors’ permission before installing software, Official Google Webmaster Central Blog
- Whiteboard Friday – Optimizing Topic Pages, SEOmoz
- Why Mahalo (and Other Content Scrapers) Render Google’s Spam Team Flaccid, SEO Book
Social Media
- Facebook Privacy Flaw Exposes Your Friends’ App Activity, All Facebook
- This is How You Measure Social Media ROI, samirbalwani.com
- Facebook Is Working On A Foursquare-Killer, www.businessinsider.com
- Is your social media clap-on, clap-off?, smallbiztrends.com
- Twitter Marketing: 5 Ingredients for a Perfect Recipe, Online Marketing Blog
Video, Music & Image Search
- YouTube to Partners: Rental Content Wanted, YouTube Biz Blog
Web Analytics
- Annotations Now Available In All Accounts, Google Analytics Blog
Recent Hot Items From Sphinn, Our Social News Sharing Site:
- How to Find Valid Affiliate Program Reviews (by Real People)
- How to Identify New SEO Keyword Trends
- Cracking the Google Algorithm, and Understanding Search Patents with Ted 'tedster' Ulle
- The Newest Oldest SEO Tool
- Wikipedia Dos and Don’ts: How to Improve your Chances of Maintaining Incoming Links
- How Search Engines Find Your Content
- Taking Front End SEO to the Next Level
- Social Media: What It Is, How To Use It, and Where To Begin
- Google Chrome Extensions 24 New SEO Plugins
Contributing authors are invited to create content for Search Engine Land and are chosen for their expertise and contribution to the search community. Our contributors work under the oversight of the editorial staff and contributions are checked for quality and relevance to our readers. The opinions they express are their own.
Related stories
New on Search Engine Land