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    Google Is Testing SearchWiki As Way To Remove AdWords Ads

    Last night I discovered reports via WebmasterWorld that shows Google testing a flavor of Google SearchWiki directly on the paid ads, also known as AdWords results. Here is a screen capture of that in action: I have emailed Google for a statement and I will update this post when I receive one. If you want […]

    Last night I discovered reports via WebmasterWorld that shows Google testing a flavor of Google SearchWiki directly on the paid ads, also known as AdWords results.

    Here is a screen capture of that in action:

    SearchWiki AdWords

    I have emailed Google for a statement and I will update this post when I receive one.

    If you want to discuss this with other SEMs, just the Sphinn thread.

    Postscript: Here is a statement I received from a Google spokesperson:

    As part of our ongoing commitment to innovation, we are currently running an experiment in which users can customize the ads that appear in the “Sponsored Links” section of the search results page by deleting ad results. This experimental feature is only visible to a small number of users, and we have no news to announce at this time regarding developments in our AdWords product offering.


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    About the Author

    Barry Schwartz

    Barry Schwartz

    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.