Super Mario Brothers Turns 30 & Scores A Google Easter Egg

By Amy Gesenhues

Published: September 14, 2015 at 5:41 pm

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This weekend, Super Mario Brothers celebrated its 30th anniversary, and Google honored the Nintendo video game by giving it an interactive Easter Egg hidden in the game’s Knowledge Graph card.

If you search Google for [Super Mario Brothers], the video game’s knowledge graph info includes a flashing image of its iconic question-mark brick. Clicking the image makes the Super Mario ringing sound of points being scored, and point totals rise from the brick.

“Rumor is a 1-UP sound majestically rings when you click 100 times,” reports TechCrunch.

Super Mario easter egg

Released on September 13, 1985, Nintendo’s Super Mario Brothers grew to be one of the best-selling video games of all time.

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Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Amy Gesenhues

Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.