Google expands Data Manager and Meridian measurement tools
Google is rolling out new data tools to help marketers better understand what drives growth and where to invest.
Google is rolling out new data tools to help marketers better understand what drives growth and where to invest.
In-depth look at the user base of the popular video streaming platform, Twitch.
The DOJ’s push to split off Google Ad Manager could raise ad costs while also opening the door to more competition.
Google's argument that its advertising practices benefit customers and are not anti-competitive faces a big challenge in seven key areas.
The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to significant changes.
The Google antitrust trial's early proceedings have revealed scathing judicial criticism and potential evidence of misconduct.
The tech giant denies allegations that it abused its dominance of digital advertising technology.
Study compared rankings for the same queries across six Bing-powered search sites, including Bing itself.
The 'Filter Bubble Transparency Act' would apply to websites and mobile apps.
Europe and the U.S. continue to drift further apart on Google. Even as European parliamentarians and regulators seek ways to restrain Google’s discretion over search results, U.S. courts continue to affirm Google’s right to do whatever it wants with search results — paid and organic. A California state court in San Francisco recently granted Google’s […]
Google now faces antitrust investigations on multiple continents. The US FTC recently hired a prominent outside litigator in a sign that it may be preparing to bring an action against the company. But does Google have a “slam dunk” defense against such a case (at least in the US) under the First Amendment of the […]
In a kind of parallel but interesting variation on the complaints filed in Europe against Google, now being investigated by the European Commission in a preliminary anti-trust inquiry, one of the European complainants Foundem has filed a brief with the US FCC concerning net neutrality. The complaints in Europe, broadly speaking, argue that Google has […]
Under Consideration’s Brand New division posted their best and worst identities of 2009. Guess who made the top of the list for the worst identity? Bing, bing, bing – you got it, it was Microsoft’s new brand for their search engine – the Bing logo. Honestly, I am not sure how reputable the Under Consideration […]
The adage “time is money” often proves true in business, however, these days, most of us feel like we don’t have nearly enough of either. A few months ago, I attended an industry conference and happened to strike up a conversation with the owner of a small travel agency. As I was expressing my enthusiasm […]