This day in search marketing history: January 23
Expedia buys Travelocity, plus: Don't Be Evil tool, semantic search, Position 6 penalty, unlimited site exclusions and more.
Topic: Hotwire.com
Google’s December 2021 product reviews update was bigger than the April product reviews update, say data providers
RankRanger and Semrush provided us with exclusive data breaking down the two product reviews updates we had this year.
Are your Google text ads getting truncated? Here’s what to consider
Cut off expanded text ad headlines and descriptions aren't new, but you may have noticed it more lately.
What will Google Hotels mean for online booking sites?
The new site mirrors the UI of Google Flights and could have a similar affect on the hotel booking market.
Microsoft Pulls Funding For Anti-Google Lobbying Group FairSearch
According to a report in Re/Code appearing last week, Microsoft has pulled financial support from FairSearch, an anti-Google “watchdog” or lobbying group that has been at the forefront of advancing European antitrust moves against the company. We sought comment from Microsoft when the report appeared, but the company declined to respond. The FairSearch site lists […]
Travel Search Consolidation: Expedia Buys Rival Travelocity For $280M
The move puts most US and global travel market in just a few hands.
Enterprise Web Analytics Tools 2013: A Buyer’s Guide
Table of Contents Section I: Scope and Methodology Section II: Enterprise Web Analytics Market Overview Section III: Web Analytics Market Trends Section IV: Enterprise Web Analytics Tool Capabilities Section V: Choosing an Enterprise Web Analytics Tool Section VI: Vendor Profiles "Enterprise Web Analytics Tools" editorial team: Advisory Editors: John Lovett, Senior Partner, Web Analytics Demystified […]
Do The Majority Of Americans Think Google Is Unfair?
Fairsearch.org has released findings from a new study that raises serious and important issues about Google, its influence on searcher behavior and whether the search giant’s actions are deliberately hindering competition. Unfortunately, the study results are tainted by flawed methodology and a blatant anti-Google bias, implicitly favoring the agendas of the companies that sponsored the […]
Google Travel Search Takes Flight With First ITA Travel Product
Google has made what amounts to a promising downpayment on more ambitious travel search tools with its new Flight Search, debuting today. Launching initially for a select group of US cities Google users will have access to an expanded range of airline search options and a much more verticalized experience than has been available in […]
SearchCap: The Day In Search, November 1, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Blekko, The “Slashtag” Search Engine, Goes Live Blekko, the long anticipated search engine founded by Rich Skrenta, has finally opened to the public. The service offers an interesting way to “slash” […]
Google Takes On Travel Sites, Courts Regulatory Action With ITA Acquisition
Google has signed an agreement to acquire travel reservations software company ITA. The purchase price is reportedly about $700 million. We speculated about this and the likely travel industry and potential regulatory fallout earlier this week. Google put up a site to explain and promote the deal. Indeed, Google knows it’s girding for a fight […]
Google May Buy Travel Software Provider ITA: Report
Bloomberg News is reporting that Google is in discussions on what could be a $1 billion buyout of ITA Software, a company that provides reservation/information systems used by many well-known travel industry companies. Bloomberg cites “three people familiar with the matter” in its article, two of whom speculate that ITA could want up to $1 […]
Facebook Ads System Launched: Facebook Pages, Social Ads, & Beacon
Facebook has launched a new Facebook Ads program offering three major products for advertisers: Facebook Pages, a way for businesses to build branded pages on Facebook to connect with their audiences; Facebook Social Ads, an ad system allowing Facebook users to be targeted by demographic interest, and “friend activities,” and Facebook Beacons, allowing activities at […]