59% of SEO jobs are now senior-level roles: Study
SEO demand is shifting to senior strategists as AI takes over execution, raising salaries and expanding cross-channel ownership.
Topic: Indeed
Google’s AI Mode is citing Google more than any other site: Study
Nearly one in five sources in Google’s AI answers now comes from Google itself, with many citations leading to more Google Search results.
Why AI optimization is just long-tail SEO done right
LLMs still rely on search, shifting SEO from head terms to the long tail. Here’s how to use AI to uncover real customer questions and win.
How breakthrough TV ads trigger search spikes and conversions
Breakthrough TV creative continues to spark search demand. Learn what top ads reveal about emotion, attention, and user behavior.
SEO, GEO, or ASO? What to call the new era of brand visibility in AI [Research]
Survey, search, and hiring data reveal which AI-era search terms are gaining traction and how they shape brand visibility.
Perplexity begins testing ads as sponsored follow-up questions
U.S. users will start seeing sponsored questions this week. Answers to the questions will be generated by Perplexity, not advertisers.
How to navigate negative Glassdoor and Indeed company reviews
Dealing with negative reviews from former employees? Here’s how to respond properly and protect your company's online reputation.
How to build a $10 million SEO agency
From ranking to riches – how one SEO firm mastered positioning, marketing and management to build an empire.
26% of the top 100 websites are now blocking GPTBot
The number of popular websites blocking ChatGPT has increased 250% in the past month. Pinterest, Indeed and more big brands now block GPTBot.
A 3-phased approach to proactive online reputation management
It's better to take steps to build a better online reputation now instead of waiting for a crisis to blow up your business. Here’s how.
SearchCap: The Day In Search, September 25, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Eric Schmidt Floats Idea Of A Yahoo-Google Search Partnership Apple, Google and mapping apps weren’t the only thing that Eric Schmidt spoke about today in Tokyo. Forbes is reporting that Schmidt […]
Wikia Search Releases Third Party Search Enhancement Platform
Wikia Search, the “open source” search engine that launched to great fanfare earlier in the year, has introduced a new platform (Wikia Intelligent Search Extensions or “WISE”) that allows third parties to provide an enhanced search result—known as a “WISEApp”—for specific keywords. WISEApps allow publishers or searchers to enhance search results, in a similar way […]
SearchCap: The Day In Search, April 18, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
ZoomInfo Offers Free Company Profiles
ZoomInfo today launched its Business Information Search Engine, a service that offers information on more than 3.5 million companies. Although the company profiles are similar to those offered by Hoovers.com and other subscription-based providers, ZoomInfo business profiles are free. The profiles also differ in how they’re compiled. While most business information providers laboriously compile information […]