TikTok SEO: How to optimize for search and the For You Page
Let's take a look at TikTok SEO, and how you can apply classic search engine optimization tactics to rank higher in TikTok search results and on Google.
Topic: Meta for Business
Meta adds ‘automatic adjustments’ to ad accounts, raising concerns
Meta's 'automatic adjustments' allows its system to make campaign changes without explicit advertiser consent.
TikTok SEO: The ultimate guide
Optimize for TikTok, the fastest-growing social search platform dominating Gen Z. Gain an edge with these hashtag, keyword and content tips.
Meta will sunset CrowdTangle in August
Advertisers and publishers will need to seek alternative platforms as CrowdTangle will no longer be available after August 14.
Instagram expands Creator Marketplace to help brands find creators for ads
The feature will be introduced to eight new markets in the coming weeks.
Meta adds Brand Rights Protection to combat trademark, counterfeit, copyright infringement
The additional capabilities are designed to help brands prevent scams, improve trust, and report intellectual property infringement.
Meta rolls out multiple updates to enhance Facebook video experience
Marketers will soon have access to more editing tools to help create a higher-quality ad product and more opportunities to increase reach.
Facebook changes business ad options in reaction to iOS updates
While some SMBs may be suffering from the iOS change, these moves may be useful to help expand their social advertising.
Facebook Business Suite is a new cross-app management tool for SMBs
Seeks to bring simplicity and centralized control to content management on Facebook and Instagram.
Facebook Engagement Rate Calculator
Last updated January 2023 We have provided a useful Facebook Engagement Rate Calculator below. Use it to work out your Facebook Engagement Rate as well as derive the total reach and engagements you would need to get a specific Facebook Engagement Rate. Feel free to experiment with different scenarios in order to help you better […]