What are external links? SEO benefits and best practices
External links build trust and authority. Learn what they are, why they matter for SEO, and how to use them strategically without hurting your rankings.
Topic: National Oceanic and Atmospheric Administration
Google Dataset Search: A new search service to find data from sciences, government, some news organizations
Using dataset schema, you can mark up your data to get it included in the new Google Dataset Search engine.
SearchCap: Google Panda demotes, Google News fact check & keyword research
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Panda demotes or adjusts your rankings down — it does not devalueOct 14, 2016 by Barry Schwartz Gary Illyes from Google told us Google’s new Penguin 4.0 algorithm devalues spam, […]
Google Partners With Nixle To Deliver Local Emergency Alerts & Response Information
Google Public Alerts has broadened its service through a new partnership with Nixle, a company that contracts with public safety agencies to send alerts via cellphones and social media networks. Police, fire, and emergency management agency alerts will now appear when a Google search or a Google Maps search is performed in an area with […]
Hurricane Sandy Superstorm Resources
Trying to keep up with Hurricane Sandy? Below are a variety of resources which may help. Storm Tracking Google Super Storm Sandy Map Google Super Storm Sandy Maps: NYC Close-up ESRI’s Hurricane Information Map Weather.com Hurricane Tracker Local TV Live Stream Boston: CBS NYC: NBC Philadelphia: CBS Washington DC: Fox Washington DC: NBC Radio A […]
Google Has Launched A Hurricane Sandy Crisis Map
For those of you in the path of Hurricane Sandy, like me, knowing certain information about the storm can be vital to those stuck at home and preparing for the storm. Google announced a new crisis map for Hurricane Sandy at google.org/crisismap/2012-sandy and they have an additional more detailed map for New York City at […]
Emergency In Your Area? “Public Alerts” On Google Maps Shows Warnings
Google announced a new layer of data being added to Google Maps for public alerts. If there are emergency alerts in your area, Google will show them to you on the map, with more details on the alert. You can access it over at google.org/publicalerts. The map will load with a layer of data on […]
Hurricane Irene Swirling Around the Web
The sheer number of people potentially affected by the approaching Hurricane Irene means that the web is experiencing an incredible amount of traffic from those seeking information. Hitwise reports that searches for Hurricane Irene have increased more than 2300% since August 21. Thankfully, there are plenty of resources online where people along the heavily-populated East Coast […]
SearchCap: The Day In Search, June 9, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Product Extension Ads Now Available For Mobile This morning Google announced two new ad formats or mobile — or rather the extension of two PC ad types to smartphones — […]
Google Releases Alabama Tornado Destruction Images & Maps Of Tornadoes
Google has posted before-and-after images of the terrible devastation left behind by the tornadoes that hit the South and parts of the East Coast of the United States earlier this week, with close-up views particularly of Tuscaloosa, Alabama. The easiest way to see the images is through a Picasa album that the company has posted. […]
Microsoft Goes Social (& Local) With Vine
Microsoft is launching Vine today as a limited beta in Seattle only. It’s an interesting local/social communications and information tool that plays in the same sandbox as both Twitter and Facebook, and also competes to a degree with online news sites. Vine is Windows-only software that’s intended to sit open on your desktop so that […]
SearchCap: The Day In Search, April 27, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, February 25, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Searching For Southern Tornado Maps
Now that you can search for user-generated content more easily on Google Maps, I checked to see if people had been creating and sharing information about the tornadoes that tragically tore through the Southern US states of Alabama, Arkansas, Kentucky, and Tennessee. Surprisingly, there wasn’t much there in contrast to the mapping that went on […]