I’m back for more live blogging of SMX Social Media. This session is all about social bookmarking and tagging. You can categorize and share information using things like De.licio.us, StumbleUpon, and Technorati. This panel includes Guillaume Bouchard of NVI, Michael Gray of Atlas Web Services, and Neil Patel of ACS.
I’m live blogging Search Marketing Expo Social Media. I see that Kim Krause Berg is also live blogging this session for Search Engine Roundtable, so now I feel all this competition with her. (Eric Lander at Search Engine Journal also live blogged it, as did aimClear Blog, so the competition is really heating up now.) […]
Last week, I wrote about the overall people search landscape, which, while not new, has been recently expanding and making full use of all that is shiny Web 2.0. Spock is the latest of these services to leverage social networks, intelligent web crawling, and community involvement. Spock launched in private beta in April, then in […]
Suppose your company, boss or political candidate discovers that their Wikipedia article is wrong, or has subtle inaccuracies that nonetheless paint them in an unfavorable light? Most people unfamiliar with how Wikipedia works consider only two solutions: edit the article or sit on their hands. Unfortunately, neither approach typically results in the optimal outcome: a […]
There’s an interesting thread over at SEOmoz about how some unscrupulous marketers will try to sabotage a competitor’s web site by engaging in social media communications and link seeding/spamming tactics that they hope will spark a rash of bad publicity and maybe even trigger some sort of rankings and/or reputational search penalty against their competitor. […]
During the “Better Ways” panel last week at SMX someone in the audience asked for advice on convincing big corporations to embrace social media marketing. At the time my answer was that there would be a lot of education involved and you should also let them know that you’ll be actively monitoring their reputation to […]
More than a year in development, legal search and ratings site Avvo officially launched yesterday. The site allows users to search by geography and practice area or by lawyer name. It combines data from public records and (eventually) clients, community members and legal peers to offer a composite score for every attorney practicing in the […]
Todd Malicoat has a nice write up on what he calls “new school SEO.” Danny and I (as others) have been talking about this form of SEO for a while, but I thought it would be nice to revisit it. So what does Todd consider to be new school SEO?